Krish Viswanathan's Email Addresses & Phone Numbers

📖 Summary

Senior Manager - Projects @ Cognizant Tech US Corp Managed the Information Management portfolio for one of the largest commercial Group Benefits insurance conglomerate on the East Coast From March 2006 to January 2012 (5 years 11 months) Hartford, Connecticut AreaSenior Software Engineer @ Patni Formulate Data Management Strategic initiatives, Architect ETL solution and delivery oversight. From January 2001 to August 2003 (2 years 8 months) Chennai Area, IndiaAssistant Systems Engineer @ Tata Consultancy Services Provide maintenance and support services for Airline Reservation applications. From November 1999 to January 2001 (1 year 3 months) Chennai Area, IndiaSr. IT Lead @ Purdue Pharma -Led Multi-channel digital marketing initiatives aimed at measuring the prescriber engagement in content, search, mobile, social media, geolocation, and omnichannel experiences.-Built digital platforms encompassing dashboards and advanced visualizations to help the commercial organization make informed decisions and using unified data to guide overarching digital strategy.-Generated best practices for managing brand reputations through physician-generated content, including speaker programs, lectures, and recommendations on dosage and titrating procedures. -Discovered opportunities for reducing OTC brand marketing costs by leveraging earned social media and transforming consumers into brand advocates. From February 2012 to September 2016 (4 years 8 months) stamfordSenior Associate - Projects @ Cognizant Tech US Corp Lead ETL Architect and Delivery manager for a successful implementation of a large scale Datawarehouse solution for a leading Investment banking and financial institution in UK. From September 2003 to March 2007 (3 years 7 months) Glasgow, United KingdomDirector / Principal Data Scientist @ RxDataScience Inc. Helping leaders harness the power of data at a strategic level to define and implement data-driven strategy in their organizations Director - Data Engineering & Analytics @ RxDataScience Inc. From June 2019 to August 2020 (1 year 3 months) Greater New York City AreaData Engineer @ RxDataScience Inc. - Developed a strategic and scientific approach to marketing analytics that results in higher ROI- Built Dashboard applications to help the business gain an understanding of how to use and interpret data for more strategic and precise tactical decision-making- Delivered analytical architectural frameworks for evaluating marketing strategies with a focus on value creation, customer analysis, brand positioning, pricing, communications, and sales force management.- Built algorithmic tools to harness untapped opportunities within Big Data to further digital and non-digital marketing goals Data - Truven, Flatiron, LAAD, Google, Veeva CRM, Veeva Patient HUB Apps - Digital Marketing Dashboard, Patient Journey, Source of Business, Persistency Analysis M/L - Logistic Regression, KNN, SVM, RandomForest, XGBoost Languages - q, R, Python, NodeJS Visualization Libraries - D3, eCharts, Plotly, R-shiny, Dash Advanced Analytics - Spotfire, Tableau Database - Oracle, RedShift, KDB+ From September 2016 to August 2020 (4 years) Greater New York City Area