I have been involved in SEM since 2007 thanks to my three experiences in the field. I am currently working in Montreal for a company specialized in web marketing. Specialties : strategy, project management, project planning, mass emailing, SEO, SEA (or SEM / PPC) and marketing communication. Feel free to contact me if you want to know more about my experience and my skills.

SEO / SEA consultant @ I have the chance to work with great clients such as : the Agence Métropolitaine de Transport (AMT), Brunet, the Fonds de solidarité FTQ, the 1000 de la Gauchetière, VIA Rail Canada, the ville de Laval and Metro. Project management : SEO ▪ Technical audit and recommendations ▪ Creation and quality assurance for redirection plans ▪ Establishment of ranking reports ▪ Content marketing strategy development ▪ Meta tags, URL and rich snippets optimization Project management : Google AdWords & Facebook Ads (SEA) ▪ Management of search campaigns ▪ Management of display campaigns ▪ Management of retargeting campaigns ▪ Boosted posts Web analytics (Google Analytics) ▪ Writing up customized implementation guides ▪ Quality assurance of tracking codes to ensure proper data collection ▪ Dashboard optimization (with Google Analytics API) ▪ Performance analysis ▪ Creating assessment results From October 2013 to Present (2 years 1 month) Montreal, Canada AreaWeb marketing strategist @ I have had the chance to work with great clients such as : Devmont, Urbania, the groupe Lou-tec and les rôtisseries Benny. ▪ Audit of company projects ▪ Development of priorities and strategies ▪ Project planning ▪ Performance analysis ▪ Creating assessment results From September 2012 to October 2013 (1 year 2 months) Laval, CanadaWeb marketing project manager @ Project management : SEO Project management : SEA ▪ Audit of companies, projects and competitors ▪ Strategy development ▪ Project management ▪ Client relations and reports From April 2011 to August 2012 (1 year 5 months) Laval, CanadaWeb marketing project manager @ Mass emailing : www.mailingplus.net ▪ Commercial prospecting (CRM Alteo) ▪ Bug tracking (Trac) and technical support ▪ Requirements specification ▪ Establishment of campaigns ▪ Client training Project management : SEO ▪ Development of commercial offerings ▪ Strategy development ▪ Writing up audits and recommendations ▪ Project managment ▪ Client relations and reports From December 2007 to November 2010 (3 years) Cergy-Pontoise, France

Private lessons, English @ International Language Schools of CanadaMaster, Political and Social Sciences with Communication and Multimedia specialty, Honors @ University of Paris 2 Pantheon Assas From 2007 to 2008 Bachelor, Humanities and Social Sciences with Information and Communication specialty, Honors @ University of Blaise Pascal From 2006 to 2007 Bachelor, Information and Communication, Honors @ University of Blaise Pascal From 2005 to 2006 Technical University Diploma, Services and Communication Networks @ University of Rouen From 2003 to 2005 Fabien Touchard is skilled in: SEO, Web Marketing, SEM, Web Project Management, Google Adwords, HTML, Google Analytics, Google Webmaster Tools, CSS, Link Building, Web Strategy, User Experience, Customer Service, Facebook, E-commerce, Email Marketing, Wordpress, Microsoft Office, Windows, Teamwork, Google+, SEA, Mobile Marketing, Online Advertising, Conversion Optimization, OS X, Mass Mailings, Mac OS X, SEOmoz, AWR, Twitter, Google Maps, Google Apps, Ahrefs, Open Office, Bing Ads, Facebook Ads, Pinterest, Yooda SeeUrank, Marketing en ligne, Publicité en ligne, Gestion de projet web, Adwords Google