> 10 year-experience in marketing & digital fields.
Expertise: E-business, in-store experiences, CRM, multi-screen experiences
Skills: Strategic marketing, project and product management
Mother tongue: French
Fluent in English, Spanish
Italian : good comprehension skills
Portuguese: notions
Practice Manager @ CRM project scoping for a leading e-commerce company
Recommendation of a CRM tool From May 2015 to Present (8
> 10 year-experience in marketing & digital fields.
Expertise: E-business, in-store experiences, CRM, multi-screen experiences
Skills: Strategic marketing, project and product management
Mother tongue: French
Fluent in English, Spanish
Italian : good comprehension skills
Portuguese: notions
Practice Manager @ CRM project scoping for a leading e-commerce company
Recommendation of a CRM tool From May 2015 to Present (8 months) Practice Manager @ Management of consultants
Business Development
Senior consultant involved in digital projects (multi-screen experiences, e-commerce, CRM...)
Agile methodology From September 2007 to Present (8 years 4 months) Boulogne-Billancourt Area, Franceconsultant @ From 2015 to 2015 (less than a year) E-commerce Audit for InterRent @ Functional audit of a car rental company website
Recommendation on relevant features to implement and roadmap From October 2014 to October 2014 (1 month) Digital Project Manager @France Televisions @ Digital project manager in charge of FranceTV Sport website.
Design and launch of big sports events websites (Roland Garros, Tour de France, Winter Olympic Games, VI nations tournament...)
- Benchmark
- Elaboration of wireframes, functional specifications writing
- Developments follow-up
- 2nd screen experiences management From October 2013 to June 2014 (9 months) Paris Area, FranceDigital marketing manager @Michelin Travel Partners @ Marketing digital manager in charge of Michelin Restaurants (web and mobile):
- Conception and planification of the product evolutions (new features...)
- Development of trafic partnerships
- Traffic monetization optimization in coordination with the sales team
- Implementation of processes aiming at improving the product quality (moderation...) in coordination with Michelin Restaurants teams (Customer service, Communication, technical team...)
- Benchmark From January 2013 to September 2013 (9 months) Boulogne-Billancourt Area, FranceProject manager-Customer service 2.0 @Orange France @ Promotion of the digital channel in Orange France Customer service. From December 2012 to December 2012 (1 month) Project Manager @Hermès @ Scoping of a digital store project ( iPad for salesmen):
- Workshop to define the application content
- Wireframes
- Writing of a statement of requirements From August 2012 to October 2012 (3 months) Paris Area, FranceGo To Market Manager @HTC @ Support to the marketing director for the implementation of the marketing plan for HTC One Series
Reporting to the top management From January 2012 to April 2012 (4 months) Product Manager @Orange-NExT.com @ Identification of Web 2.0 services around data agregation
Design and launch of a wellness mobile application (benchmark, positionning, offer, business cases...) From May 2010 to November 2011 (1 year 7 months) Marketing study on Live music services @ Overview and analysis of 25 services around Live music
Definition of the business models relevant for Orange & elaboration of the macro business plans
Recommendations about the implementation of Live Music services From February 2010 to April 2010 (3 months) Benchmark of Broadband offers for an African mobile operator @ Overview, analysis of Broadband offers in 9 emerging countries & recommendations for MTN From December 2009 to January 2010 (2 months) Devices & Accessories Product Manager-Orange Armenia @ Implementation and management of the portfolio of devices for the launch of Orange Armenia:
- Definition of the devices & accessories portfolio for Orange Armenia launch
- Sourcing, providers negotiation, merchandising From May 2009 to November 2009 (7 months) CRBT Project Manager- @Orange Group @ Management of CRBT project in Orange AMEA affiliates:
- Ring back tone launch coordination (marketing, sourcing, legal, financial & technical aspects) for Orange AMEA affiliates From November 2008 to March 2009 (5 months) JordanProduct manager-@Tele2Mobile @ Management of the Handsets portfolio in the marketing department:
- Definition of the handsets portfolio for acquisition and retention
- Sourcing, providers negotiation, handsets launch and life cycle management, stocks management
Management of the portfolio of Hybrid & Prepaid offers:
- Definition, launch and life cycle management of Hybrid & prepaid offers From October 2007 to August 2008 (11 months) Consultant @ Opportunity studies for Telcos
Preliminary study on the launch of Bouygues Telecom ISP activity
Qualitative and quantitative studies for Telcos From 2006 to August 2007 (1 year) Handset Product manager @ In charge of the launch of the handsets packs From July 2005 to December 2005 (6 months) Product Manager @ Management of a portfolio of 4 artists - Marketing department From October 2003 to March 2004 (6 months) Junior auditor @ From January 2003 to March 2003 (3 months) Back office assistant @ From July 2002 to December 2002 (6 months)
Reims Management School / ESC Reims From 2000 to 2004 Dounia HAMZA is skilled in: web marketing, Mobile Devices, Project Management, social tv, Social Media, Product Management, Mobile Applications
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