Combining my professional passion for Marketing and Sales with a personal passion for Real Estate, I work with my clients each day to assist them in selling, buying, and leasing homes. Finding the right home or selling your current home shouldn't be a hassle - I can help by using the skills I have honed in a
Combining my professional passion for Marketing and Sales with a personal passion for Real Estate, I work with my clients each day to assist them in selling, buying, and leasing homes. Finding the right home or selling your current home shouldn't be a hassle - I can help by using the skills I have honed in a career in Marketing and Sales to fully manage the process from initiation through closing.
Throughout my career I've gone above and beyond what has been asked of me to help my grow my business and to give my absolute best to each of my internal and external clients. I never stop trying to improve myself and my business and can always be counted on to find new ways to solve problems. I am always open to new opportunities and challenges and enjoy being able to create success stories in any business.
Sales Associate Realtor @ Managing the entire home-buying process from initiation through closing for clients who are buying, selling, and leasing homes within Maryland, specializing in Baltimore City and the surrounding counties. Effectively marketing clients’ homes that are currently for sale or lease through a variety of outlets including digital, social media, mailings, signage, open houses, and relationship marketing to ensure the fastest closing at the highest price the market will allow. Serving as the eyes and ears of the market for buyers and renters matching them with the properties that are right for their individual needs and budget. Continuously market myself and my services through sphere of influence networking, social media, e-newsletters, and direct mail not only to find new clients but to build meaningful relationships with existing clients, thereby ensuring their satisfaction and building a network of referral partners. From August 2014 to Present (1 year 5 months) Baltimore, Maryland AreaLicensed Realtor @ From August 2013 to August 2014 (1 year 1 month) Senior Account Manager @ Effectively managed the relationship between H&D and several large & small clients in the CPG & Restaurant industries. Drove the completion of client projects including logo design, package design, FSIs, sales materials, POP displays, in-store merchandising, website development, social media, etc. through close interaction with other Account Team members, the Creative Team and the Production Team. Sought out new business opportunities with new and existing clients to grow business by more than double annual projections each year. Managed & help develop the leadership & account management skills of other Account Team members. From January 2012 to February 2014 (2 years 2 months) Baltimore, Maryland AreaSenior Product Manager--DAP Products Inc. @ Managed Caulks & Sealants category of approximately 160 SKUs and over $150M in annual sales. Maintained category profitability by managing budget as well as analyzing sales and margins then using that data to introduce new products, re-formulate or re-package existing products, and discontinue non-performing products. Prepared, conducted, and analyzed relevant market research to determine brand awareness, usage, and product attribute preferences used to develop new products and packaging designed to increase sales and distribution. Worked cross-functionally with multiple departments to analyze the feasibility, profitability, and sales potential of new products then develop, launch, and commercialize new products which meet and/or exceed company goals. Strategic planning to lay out product road maps for continued category success by analyzing past sales and product line trends, competitive information, economic conditions, and other market factors. From June 2009 to December 2011 (2 years 7 months) Manager, Marketing Communications @ Led and managed initiatives that supported the brands and strategic plan including branding communications, public relations, trade shows, merchandising graphic design, packaging, advertising, and sales collateral. Worked cross-functionally with the Product Marketing, Channel Marketing, Industrial Design, Sales, Engineering, and Packaging teams on the design and delivery of marketing materials and sales collateral. Managed outside vendor relationships by performing various functions including invoice tracking, cost management, contract negotiation and general vendor relationship management. Drove the development of a new catalog and new sales materials that would be used as the new standard in commercializing new products. From October 2008 to June 2009 (9 months) Associate Product Manager @ Initially managed the Storage Solutions and Drawer Slides categories then moved to managing New Product Development to include some Cabinet Hardware launches, the re-entry into the Bath Hardware category, and the exploration of several new product line opportunities. Analyzed sales and profitability in categories of focus as well as research and market trends to become product expert for all product lines managed. Worked with Engineering and Sourcing teams to source new products and to re-source existing products both domestically and overseas for improved profitability. Closely collaborated with Sales team and Channel Marketing team on product knowledge, sales promotions and contests, sales materials, packaging, and sales presentations as well as updating a sales forecasting tool to help predict new product sales. From December 2005 to October 2008 (2 years 11 months) Lowe's Territory Representative @ Responsible for in-store sales and merchandising of close to $3M of products, representing several brands throughout the store. Conducted over 500 trainings, both formal and informal, on product knowledge and application for Irwin Hand Tools & Power Tool Accessories, Amerock Cabinet Hardware, and Levolor Blinds & Shades. Leveraged relationships with Lowe's Management and associates to execute promotions, cross merchandising, events, and other sell through ideas then measured their impact on sales. Worked closely with vendor service groups for several departments throughout stores to ensure daily product maintenance. Analyzed and monitored store sales and promotions to determine how to most effectively increase sales. From July 2004 to December 2005 (1 year 6 months)
BSBA, Marketing (Minor in Communications) @ The Ohio State University Fisher College of Business From 2000 to 2004 Cindy Drnec is skilled in: Brand Management, Marketing Strategy, Brand Architecture, Product Marketing, Marketing Communications, Integrated Marketing, Marketing, Consumer Products, Product Development, Product Management, Customer Insight, Packaging, Competitive Analysis, Marketing Management, Sales
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