I'm an experienced and adaptable communications manager and digital strategist. I help public sector organizations excel in the areas of digital communication and technology integration by adopting a user centered focus. As a professional communicator, I value plain language, clear objectives, and strong storytelling.
Throughout my career, I've worked in highly complex organizations and managed large stakeholder groups during periods of major change. I'm comfortable working on high profile projects and enjoy rising to challenges.
Specialties: Strategic planning, content marketing, digital communications, client relationship management, project management
Manager, Communications & Marketing @ From February 2015 to Present (9 months) UBC LibraryDigital Strategist @ From July 2013 to February 2015 (1 year 8 months) Vancouver, BCBoard of Directors, Marketing & Communications Chair @ From May 2013 to June 2014 (1 year 2 months) Vancouver, BCDigital Communications & Engagement Strategist @ From November 2012 to July 2013 (9 months) Richmond, BCContent Strategist, Taxonomy & Information Management @ From June 2011 to November 2012 (1 year 6 months) Vancouver, BCLibrary Media Coordinator @ From 2010 to 2011 (1 year) Calgary, Canada AreaWeb Development & Communications @ From October 2009 to December 2010 (1 year 3 months) Calgary, Canada AreaLibrary & Information Work @ From August 2001 to August 2009 (8 years 1 month) Guelph, Ontario
The University of British Columbia From 2014 to 2016 Master of Arts @ Royal Roads University From 2012 to 2014 Mohawk College From 2006 to 2009 University of Guelph From 2001 to 2006 Becky Potvin is skilled in: Strategic Communications, Content Strategy, Social Media, Web Content Management, Communications Planning, Information Management, Taxonomy, Metadata, Digital Strategy, Corporate Communications, Web Content, Information Architecture, Content Development, SEO, Social Media Marketing, Research, Blogging, CMS, Creative Problem Solving, Taxonomy Development, Critical Thinking, Stakeholder Engagement, Requirements Gathering, Editing, Copywriting, Digital Marketing, Controlled Vocabularies, Staff Training, Data Analysis, Copy Editing, Digital Media, Organizational..., New Media Strategy, Digital Communication..., Multi-channel Marketing, Google Analytics, Strategy