Andrew North's Email

A veteran marketing and communications professional with a passion for delivering results that translate into measurable business impact, Andrew brings 20+ years of experience and perspective working in B2B and B2C organizations of all sizes – from start-ups to Fortune 50 global companies. He is an articulate senior advisor and effective leader with a proven track record in implementing communication and marketing programs that build brand awareness and corporate reputation among key influencers, including customers, journalists, analysts and industry thought leaders. Andrew has extensive experience in corporate reputation management, global media and analyst relations, marketing communications, employee communications, M&A, digital lifestyles and issues management. He is past president and board member of the Austin chapter of the Public Relations Society of America and volunteers on the University of Texas Ex-Students’ Association Public Affairs Committee.

Vice President, Corporate Branding & Communications @ Develop and lead Bazaarvoice’s communication strategy and execution. Support the executive leadership team as a communications advisor and strategist, directly managing public relations, industry analyst and influencer relations, internal communications and social media. Oversee creative resources and content strategy and drive comprehensive corporate brand strategy. From November 2015 to Present (2 months) Austin, Texas AreaDirector of Marketing and Communications @ One of the oldest trade associations in Texas, the Texas Land Title Association (TLTA) represents the land title industry and its members across the state. As Director of Marketing and Communications, I oversee all marketing and branding communications and public relations functions. I lead the corporate sponsor program and drove a record 20% increase in sponsor funding in 2014 - 2015. I work closely with the CEO and Board of Directors to position the association as the thought leader for the industry and keep members and external audiences aware of legislative updates, news, programs, professional development opportunities and industry events. From November 2014 to November 2015 (1 year 1 month) Austin, Texas AreaPrincipal @ Freelance strategic public relations and marketing communications writing and editing. From September 2014 to March 2015 (7 months) Austin, Texas AreaDirector of Corporate Communications @ Built and led the corporate communications program for a global technology SaaS-based solutions company serving more than 1.2 million users in 128,000 locations across 26 countries. Drove technology and business coverage for two CEOs, four product line launches and two new businesses. Directed corporate public relations, executive communications, analyst relations and employee communications. Responsible for all internal and external deliverables, including press releases, submitted articles, employee updates, blogs and white papers. From September 2013 to October 2014 (1 year 2 months) Austin, Texas AreaCorporate Public Relations Senior Manager @ Managed corporate public relations, executive communications, employee communications, analyst relations and product PR for $4+ billion global semiconductor supplier. Provided strategic communications counsel and support to C-suite and other executives, including speeches, op/ed articles, employee communications and blogs. Managed communications for the company's 2011 initial public offering ($883 million) and secured world-class feature coverage in strategic media outlets, including The Wall Street Journal, Financial Times, CNBC, Bloomberg, The New York Times, Fortune, BusinessWeek, Reuters and more. Directed quarterly earnings communications, crisis communications, headcount reductions, site expansions and closures, corporate social responsibility, manufacturing/supply chain operations, CEO and senior leadership team communications, and corporate acquisitions and divestitures. From July 2009 to September 2013 (4 years 3 months) Austin, Texas AreaPublic Relations and Employee Communications Manager @ Managed executive communications, public relations and employee communications for Freescale’s Chief Technology and Chief Strategy Officers and their respective organizations. From September 2006 to July 2009 (2 years 11 months) Austin, Texas AreaPresident @ Increased the Austin chapter's revenue 45% with a fee-based job bank program and grew membership by 15%. Hired a chapter manager to coordinate business affairs and expanded board membership through outreach to younger leaders. From January 2007 to December 2007 (1 year) Austin, Texas AreaPublic and Corporate Business Segment Communications Manager @ Managed public and analyst relations for Dell’s Public and Large Corporate business segments. Managed segment media relations during the 2006 global battery recall crisis, resulting in positive coverage during and after the crisis. Directed PR for launch of Dell’s Windows 2000 business, consumer and enterprise products. Led the global communications team for Dell’s Environmental Health & Safety and Global Manufacturing organizations. Coordinated internal communications for 3,500 employees around the world. From July 1998 to September 2006 (8 years 3 months) Austin, Texas AreaSenior Writer @ Established AMD’s first field sales marketing program. Managed global employee communication campaigns including factory openings and site closures. Wrote, edited and produced award winning employee newsletter as well as online and broadcast employee communication deliverables. Served as liaison with the public relations, sales and marketing teams. From June 1997 to July 1998 (1 year 2 months) Austin, Texas AreaDirector of Local Involvement @ Directed global alumni chapter programs for 80,000+ alumni members. Drove alumni awareness campaign around UT’s entrance into the Big 12 Conference. Designed publicity and marketing programs for international alumni association. Created and managed marketing and branding campaigns for Texas Business Network and “Longhorn License to Learn” license plate program. From September 1993 to June 1997 (3 years 10 months) Austin, Texas AreaDirector of Local Involvement @ Directed global alumni chapter programs for 80,000+ alumni members. Drove alumni awareness campaign around UT’s entrance into the Big 12 Conference. Designed publicity and marketing programs for international alumni association. Created and managed marketing and branding campaigns for Texas Business Network and “Longhorn License to Learn” license plate program. From 1993 to 1997 (4 years) Director of Local Involvement @ Directed global alumni chapter programs for 80,000+ alumni members. Drove alumni awareness campaign around UT’s entrance into the Big 12 Conference. Designed publicity and marketing programs for international alumni association. Created and managed marketing and branding campaigns for Texas Business Network and “Longhorn License to Learn” license plate program. From 1993 to 1997 (4 years)

Master of Arts, Journalism @ The University of Texas at Austin From 1991 to 1993 Bachelor of Science, Radio-TV-Film @ The University of Texas at Austin From 1986 to 1990 Andrew North is skilled in: Corporate Communications, Marketing Communications, Crisis Communications, Public Relations, Executive Communications, Media Relations, Strategic Communications, Issues Management, Communications Strategy, Social Media, Event Planning, Press Releases, Speech Writing, Internal Communications, Spokesperson