Results-driven Marketing leader with proven success in turning around businesses. Strategically leverages consumer insights to develop insight driven innovation and drive growth. Cultivates strong internal partnerships to achieve multiple corporate agendas while enabling acceleration of objectives.

Director, Marketing Insights @ From June 2015 to Present (7 months) Director of Innovation @ From November 2013 to June 2015 (1 year 8 months) Charlotte, North Carolina AreaInnovation Manager @ From May 2012 to November 2013 (1 year 7 months) Charlotte, North Carolina AreaSenior Brand Manager, Innovation @ From January 2010 to May 2012 (2 years 5 months) Brand Manager @ Brand Manager, Convenience Stores & CornNuts; South Beach Diet Bars; Bars New Products From January 2006 to January 2010 (4 years 1 month) Sr. Associate Brand Manager @ Planters Snack Nuts From October 2003 to January 2006 (2 years 4 months) Associate Brand Manager @ Milk-Bone Dog Snacks From August 2002 to October 2003 (1 year 3 months) Advertising/Marketing Manager @ From January 1999 to April 2000 (1 year 4 months) Account Executive @ From September 1997 to November 1998 (1 year 3 months) Brand Manager, Hobart Brothers @ From 1994 to 1997 (3 years)

MBA @ University of North Carolina at Chapel Hill - Kenan-Flagler Business School From 2000 to 2002 BS, Commerce @ University of Virginia From 1989 to 1993 HayfieldHayfield Susan Easley is skilled in: Product Development, Consumer Products, Product Management, Snacks, Product Innovation, FMCG, Consumer Insights, P&L Management, Cross-functional Team Leadership, Marketing Research, Nielsen, Budget Management, Marketing Strategy, Promotions, P&L