Senior Director, National Sales @ Ubimo is a self-service, disruptive mobile technology platform enabling agencies and brands to target audiences based on their context (location and local data) in real time. Ubimo's end-to-end solution is a one stop shop to create an entire mobile marketing campaign, including a full analytics suite. From December 2015 to Present (1
Senior Director, National Sales @ Ubimo is a self-service, disruptive mobile technology platform enabling agencies and brands to target audiences based on their context (location and local data) in real time. Ubimo's end-to-end solution is a one stop shop to create an entire mobile marketing campaign, including a full analytics suite. From December 2015 to Present (1 month) Greater New York City AreaDirector Strategic Partnerships @ Responsible for generating and maintaining strategic relationships with key partners across the ad agency, ad network, publisher, data provider, DSP, DMP, RTB exchange and trading desk space.
Work directly with the product and operation teams to develop, improve and enhance our suite of offerings and execution for all US and international integrated data partnerships. Design and implement processes around custom data verification and sync integrations throughout the US, UK, EMEA, LATAM and APAC. From January 2014 to December 2015 (2 years) Greater New York City AreaSales Director, NorthEast @ AddThis is the largest social infrastructure and data distribution company in the world. Our sharing tools are used on over 14 Million domains, allowing us to aggregate proprietary data (intent + interest + influence) on over 1.3 Billion worldwide uniques every month.
AddThis (formerly known as Clearspring) helps you strategically use data to connect with your audience by:
• Reaching over 253 Million monthly qualified U.S. unique users in brand safe content with your display and video ad units
• Leveraging consumer data at any stage of the purchase funnel
• Running campaigns the way you want to - via AddThis managed services or segment licensing direct to DSPs and Agency Trading Desks From December 2011 to January 2014 (2 years 2 months) Greater New York City AreaVice President, Business Development @ From August 2011 to December 2011 (5 months) Regional Director, Agency Sales @ Fetchback is a fully-managed ad retargeting company that merges art and science to create truly compelling experiences that help advertisers reclaim lost customers online, and allows companies to extend their brand awareness. Advertisers that use FetchBack are able to successfully reconnect with customers that have left their website without making a purchase (or other call to action) thanks to the placement of effective, customized advertisements on other sites. FetchBack is not a DSP or Ad Network, but works with these exchanges on their clients behalf – extending reach and providing expert media buying as a standard. In fact, for most big brands simply using a DSP, ad network or exchange is just not enough to maximize conversions. Having the ability to serve lost prospects relevant dynamic creative will undoubtedly be more effective in reaching your goals and driving maximum results.
Tasked to build and develop new relationships with top tier agencies in NorthEast. From February 2011 to August 2011 (7 months) Greater New York City AreaAdvertising Sales Manager @ Advertising Sales, Media Buyer, and Search Engine Marketing representative for Full-Service Interactive Advertising Agency along with Domestic and International Affiliate Network. From August 2009 to August 2010 (1 year 1 month) Account Executive @ Planned and executed highly targeted and results driven direct marketing campaigns for a vast array of clients...from Fortune 50 national telecommunications companies to professional sports teams to high end automotive brands.
Initiated new business pitch efforts to major brands including Dunlop Sports, Porsche, John Deere and Hallmark. From August 2007 to June 2009 (1 year 11 months)
BA, Communication @ State University of New York at Buffalo From 2003 to 2007 Simon Gendelman is skilled in: Media Buying, CPL, Affiliate Marketing, Lead Generation, Digital Marketing, Behavioral Targeting, Digital Media, Strategic Partnerships, Direct Marketing, SEO, Advertising Sales, Email Marketing, Online Advertising, Sales, Social Media Marketing
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