Robert Nicholson's Email Addresses & Phone Numbers

📖 Summary

Global Digital Marketing Manager for Hay Group. "Great organizations need great people to reach their strategic goals. We help organizations across the globe get their people strategy right and achieve their objectives." An experienced digital marketer across B2B and B2C. Experience in all aspects of digital - from creating the entire digital marketing strategy, to creating new websites, as well as fully integrated digital marketing campaigns. I have expertise in Social Media Marketing – including Blog's, Social Media Platforms, Viral marketing and Applications. I am also expert in the strategic planning and implementation of analytics and insights systems and processes, email marketing, usability and CRM/CMS systems. Extensive expertise and experience with SEO, international experience using on and off-site techniques and best practice to help initiate projects with Prince2, reporting and training. Specialties: PPC, SEO, SEM, Social Media Marketing, User Generated Content, Blogging, Email Marketing, Project Management, Brand Marketing, CRM systems, Viral Marketing, AnalyticsGlobal Digital Marketing Manager @ Hay Group is a global management consultancy. Within Hay Group Productized Services, which provides a suite of self service HR tools and solutions, I am in charge of global digital marketing. Remit includes: PPC, SEO, Social Media, Analytics, CMS management, Marketing Automation, Email Marketing and more... From October 2013 to Present (2 years 3 months) London, United KingdomDigital Marketing Director (interim) @ A multi award winning VC backed start up that operates within the recruitment & consultancy space and plays to several major trends. Delivered full marketing strategy including: • SEO and PPC strategy • Content generation strategy - whitepapers, video, blogs etc • Offline strategy, including strategic partnerships with industry bodies • Social Media strategy Other responsibilities included: • Senior stakeholder management with VC board & external partners • Setup & running of Hubspot Marketing Automation tool • Re-boot & optimisation of Salesforce CRM • Setup & running of events & sponsorship deals • Developing web platform and improving user experience client and consultant side From May 2013 to September 2013 (5 months) London, United KingdomOnline Marketing Manager @ Responsible for all Online Marketing including SEO, PPC, Social Media, E-Marketing, Analytics and Digital Marketing at Interxion. This is across 13 countries and different industry verticals, supporting day-to-day activities and campaigns. Additionally responsible for development, running and management of 9 corporate websites and Interxion's Online Investor Relations website. From October 2010 to April 2013 (2 years 7 months) London, United KingdomDigital Marketing Manager @ In-house SEO, PPC, Email Marketing, Web development, Social media, Usability and Analytics for the multi-national ISP Easynet. Part of the NewsCorp group. From September 2008 to October 2010 (2 years 2 months) London, United KingdomDigital Marketing Manager @ Responsible for SEO, PPC, Email Marketing, Web development, Project Management, Social media, Usability and Analytics for the B2B ISP Easynet Connect. From September 2008 to October 2010 (2 years 2 months) London, United KingdomDigital Marketing Executive @ Worked on EnjoyEngland SEO, PPC and analytics problems. Also launched numerous social media initiatives - including projects involving UGC, Facebook, Stumbleupon and Blogging. From 2008 to 2008 (less than a year) London, United KingdomDigital Marketing Executive @ Digital marketing dealing with international SEO, PPC, Social Media, User Generated Content and Project Management along with training of VisitBritain employees internationally in the above. Ran Social Media Champion & SEO Champion programs for Visit Britain & Enjoy England Worked on projects including: Integration of TripAdvisor content into VisitBritain sites Launch of Google's StreetView in the UK Training and management of International SEO over 54 domains and countries Planning of Facebook applications, pages and groups. Launching of over 30 microsites catered to various marketing launches. From 2007 to 2008 (1 year) Online marketing executive @ Worked for T.M.Lewin providing website support, SEO, PPC and Email marketing. Also led social media initiatives and online PR initiatives. Managed agency contacts as well for certain projects. From February 2007 to September 2007 (8 months) London, United KingdomWeb Manager @ Managed a niche designer clothing website - involved in two major web enhancement projects for the site and marketing via PPC, Email and SEO to increase market share and ROI. From 2006 to 2007 (1 year) Master's Degree, Digital Marketing Communications @ The Manchester Metropolitan University From 2012 to 2015 Bachelor's Degree, American Studies and History @ Liverpool John Moores University From 2003 to 2006 Robert Nicholson is skilled in: Digital Marketing, SEO, SEM, Google Analytics, Social Media Marketing, Digital Strategy, Email Marketing, B2B, Leadership, Management, Business Strategy, Marketing Communications