Marketing and Sponsorship Consultant @ RTR - Sports Marketing
Laurea, Giurisprudenza @
Università di Bologna
I help companies and brands to improve their relationships with customers using sports marketing and sponsorship as a communication tool. The love and passion for a sport, along with the positive values it carries, help to develop brand preference, thus increasing sales. But there’s more: this is done in a very natural, non-intrusive way, without interrupting viewers
I help companies and brands to improve their relationships with customers using sports marketing and sponsorship as a communication tool. The love and passion for a sport, along with the positive values it carries, help to develop brand preference, thus increasing sales. But there’s more: this is done in a very natural, non-intrusive way, without interrupting viewers during their favorite show. Find out more at www.rtrsports.co.uk
Contact me at: [email protected]
Agency specialising | Sports sponsorship | Sponsorship Strategy | Activating | Sponsorship exploitation | Sponsorship implementation | Sponsorship management | Sports events | Brand partnership | Federation | Governing bodies | Right holders | International sports | MotoGP | Sponsorship sales | Commercial partnership | Event sponsorship | Brand positioning | Sports Industry | Sponsorship digital activation |
Sports Marketing Specialist and MD @ Since 1999 I manage RTR Sports Marketing, a leading Sports Marketing agency. RTR Sports is a consultancy agency specialized in Sports Marketing, providing services to companies and brands wishing to use sport as a communication tool. From sponsorship to licensing, from sport-related events to hospitality packages, RTR takes pride in connecting the world’s biggest brands and the most popular sports, with a special eye for MotoGP and Formula 1. From 1999 to Present (16 years) London, United KingdomSenior Lecturer @ Worldwide-famous institute IED hosts a future-oriented course named “Evolution marketing and social Media”.
In such an eminent frame, I have been called as a Lecturer to offer my personal experience in the field of marketing and sponsorship.
In an era deeply marked by the crisis of traditional advertising, sports marketing and sponsorships have the power to give brands a new, powerful opportunity to win back the customer. From February 2010 to Present (5 years 11 months) Marketing and Sponsorship Consultant @ I have been working in the world of Sports Sponsorship and Sports Marketing for more than 20 years, getting to know some of the most influent personalities both in Motorsports and in the Sports Marketing business.
RTR is a leading Sports Marketing Agency which provides specialized services to companies wishing to use sport as a communication tool. We carefully select the most appropriate Sport and the most suitable Player/Team for delivering your advertising message to your target market. Sports Marketing is one of the few mediums able to offer to Companies a truly global marketing opportunity, because it: Overcomes languages barriers and cultural differences; is a platform for strategic, targeted and measurable marketing activities; reaches and entertains a world wide audience; enhances brand awareness; multiplies customers contacts and relationship. In short, Sports Marketing is proven to be a highly effective communication tool that can maximize your marketing budget and generate a greater ROI in your advertising promotion, like no other traditional method could do. RTR credibility and unsurpassed experience on the Sports Sponsorship arena, can assist your business to gain a clear competitive marketing advantage. With your success in mind "We Work, You Win" on the World's most compelling Sports Events. From 1999 to Present (16 years) Bologna Area, ItalyNew Business Development @ I was in charge for sports business and sponsorship developement for the Italian Market From 1997 to 1998 (1 year) New Business Developement @ I was in charge for the developement of the sport sponsorship operation related to the Italian market From 1996 to 1997 (1 year)
Law @ Università di Bologna From 1983 to 1989 Laurea, Giurisprudenza @ Università di Bologna From 1983 to 1989 Riccardo Tafà is skilled in: Sports Marketing, Sports Sponsorship, Integrated Marketing, Strategic Partnerships, Sponsorship Management, Sports Management, Digital Marketing, Event Management, Social Media Marketing, Motorsports, New Business Development, Management, Strategy, Brand Awareness, Marketing Strategy