Rashmi Borole's Email

I have seven years of experience working on diverse creative projects for global organizations in Finland, USA and India. I have been working on the cross-section of design, business and technology with focus on user experience, strategy and service design. Some of the major organizations include Konecranes, Rovio, Wartsila, Axe, Gillette, Oral-B, Walmart, Dannon, Planters Peanuts, LG and Future Group. I want to focus my experience on creating innovative brand design concepts while supporting and enhancing them with strong business strategies. After pursuing two Masters degrees in design from USA and Finland, I am now looking for exciting work opportunities in the field of user experience and service design.

User Experience Designer @ From May 2015 to Present (8 months) Stockholm, SwedenCreative Consultant @ Working on developing creative visualizations to portray the importance of service design and Diagonal’s role in developing customer oriented solutions for their clients. Understanding and developing concepts, storyboards, visualizations and integrating Diagonal’s values in the visualizations by collaborating with the marketing team. The animated video developed will be published on Diagonal’s website for branding and marketing purposes. From November 2013 to February 2014 (4 months) Strategy and Experience Designer @ Worked with multidisciplinary team on sales development project which involved benchmarking of customers from five different countries, mapping customer processes, developing customer surveys and suggesting strategic solutions to improve customer interaction and generate sales leads. The project is under implementation for the year 2014. From May 2013 to August 2013 (4 months) FinlandFounder and Chief Designer @ Art Pitara is an art initiative that aims towards developing creative potential in underprivileged children. It brings together artists to conduct several free art workshops to introduce children to various forms of art like drawing, painting, craft, clay modeling, puppetry, photography, etc. We design and conduct various fun, playful art and craft workshops to teach children about various issues related to environment, education and women empowerment. We also collaborate with other organizations to provide free-of-cost art materials, education and other resources for underprivileged children especially in remote villages. You can view details of our work and photos at www.ArtPitara.com From August 2010 to August 2013 (3 years 1 month) IndiaUser Researcher & Concept Developer @ Worked with multidisciplinary team on customer intelligence and service design based project to visualize, prototype and test innovative service concepts and scenarios while collaborating with various stakeholders in Finland and Japan. From September 2012 to April 2013 (8 months) FinlandService Designer @ Worked with multidisciplinary team to develop service concepts with detailed prototype and business model. The concept was designed to propose new business avenues for Wartsila while considering local demand as well as the company’s history, values and brand identity. From September 2012 to January 2013 (5 months) Creative Consultant @ Pankhudi Foundation is working for the cause and care of the underprivileged, disabled and orphaned children to improve the quality of their childhood. - Designing posters, quarterly newsletters, presentations, mascots, and other marketing collaterals for several events, drives and workshops held across India. - Designing and organizing several art events and workshops for children in various centers of Pankhudi Foundation. From November 2006 to January 2013 (6 years 3 months) IndiaCreative Consultant and Designer @ Provided creative solutions for company branding and employee training events. Collaborated with multidisciplinary teams to conceptualize ideas in sync with their brand strategy. From March 2011 to February 2012 (1 year) Mumbai Area, IndiaFreelance Animator and Graphic Designer @ From June 2010 to July 2011 (1 year 2 months) 3D Animator @ http://www.adasport.com From March 2010 to June 2010 (4 months) Creative Consultant, Animation @ LAUNCH (subsidiary of Charlex) is the Global leader in Test Commercial Production. By bringing together cutting edge 3D technology and top talent from the advertising and film industries, LAUNCH enables agencies and clients to achieve a level of storytelling that has been impossible with traditional animatics. At Launch, I've worked on various TV Commercials for brands like Gillette, Hersheys, LG Electronics, Axe, OralB, Walmart, Weight Watchers, Dannon, Future Group, among others. http://www.321launch.com/animatics.php From June 2008 to June 2009 (1 year 1 month) Greater New York City Area3D Animator (Intern) @ Worked on different stages like staging, blocking, animation and lip sync on the 3D animated TV series Little Krishna. From June 2007 to August 2007 (3 months) Graphic Designer (work study) @ Designed display banners at the e-learning department for online courses related to sequential art and game development. From January 2007 to March 2007 (3 months)

Master of Arts (M.A.), International Design Business Management @ Aalto-yliopisto From 2012 to 2014 Master of Arts, Animation @ Savannah College of Art and Design From 2006 to 2008 Advanced Diploma, Multimedia @ Arena Multimedia From 2005 to 2006 BE, Electronics and Communication @ University of Pune From 2001 to 2005 Rashmi Borole is skilled in: Concept Development, User Interface Design, Design Thinking, User-centered Design, Usability Testing, Service Design, Business Design, Strategic Design, Experience Design, Design Management, Creative Strategy, Logo Design, Creative Visualization, Social Entrepreneurship, After Effects