My name is Natalie Wong. I am the Digital Campaign Manager in First Page Limited. My daily tasks includes helping my clients establish and maintain their presence in the search market. I seek out business opportunities and look for risks in my clients and help them to succeed in the digital world.
DIGITAL MARKETING
As one of the main marketing tools, digital marketing definitely makes an enormous impact on brand image. One of my main duties as the Digital Campaign Manager of First Page is to constantly monitor my clients' digital presence in the world of search. Organic ranking or paid ranking, a website heavily depends on it's exposure on the internet in terms of gaining awareness. With higher exposure, comes higher traffic and sales will come naturally. Hong Kong is still a very young market for both SEO and SEM but as the market becomes more mature, it will definitely gain a significant position in online marketing.
Apart from SEO, I am also required to digitally market events with different online channels when I am the Executive Manger at ShippingHK Forum, such as websites, blog, social media platforms like LinkedIn, Twitter, Facebook, Weibo and more. Also, being the Consultant of MTI Network (Asia) allows me to monitor and research the voices on different social mediums. With such exposure to the digital world, I develop a strong interest in how online marketing is constantly changing the marketing landscape.
EVENT MANAGEMENT
Another passion I have is in organizing different events. In my university life, I already started managing different functions. However, after I joined the work force, I realized events are more than arranging venues and taking care of the itineraries. It is also about delivering a message and how this message can further enhance brand image.
In the future, I hope I can sharpen my skills in the digital world and be flexible enough but yet continue to maintain my integrity in this challenging world.
Digital Campaign Manager - Key Accounts @ As a Digital Campaign Manager, my main responsibility is to provide SEO service. I manage around 70 clients and help them optimize their websites for the best organic ranking and search market presence. Whether they are targeting at Google, Yahoo or Baidu, I will coordinate with different technical and content parties to complete keyword research, technical upgrade, content optimization and link building tasks to help my clients grow their market and expand their reach. I also need to monitor and analyze ranking performance for each client and advise what is needed for them to achieve their business goals. From November 2014 to Present (11 months) Sheung Wan, Hong Kong
Natalie Wong is skilled in: Event Management, Event Planning, Social Media, English, Mandarin, Microsoft Office, Customer Service, Research, Windows, Outlook, Photoshop, Illustrator, HTML, Public Speaking, Strategic Planning, Digital Marketing, Online Marketing, Media Analysis, Media Monitoring