Marketing Manager @ From December 2014 to Present (1 year 1 month) Senior Consultant @ From October 2013 to December 2014 (1 year 3 months) MBA Candidate - Class of 2013 @ From September 2011 to May 2013 (1 year 9 months) Ecommerce Intern @ - Developed long term strategy recommendations and customer acquisition tactics to accelerate growth of online grocery channel
- Partnered with corporate finance to forecast P&L margins for pure play and retailer delivered channels
- Created product mix guidelines based on online grocery consumers' purchasing habits. From June 2012 to August 2012 (3 months) Manager @ - Led sales consulting project to uncover $22 million of savings for the customer while identifying end user and IT operational benefits
- Designed new B2B value selling tool to add an incremental 10% to company's revenues and acquire new clients
- Created and analyzed annual survey of B2B marketing organizations, identifying key trends and challenges to position firm as a thought leader in customer referencing From May 2008 to July 2011 (3 years 3 months) Consultant @ - Collaborated with team members to build new year-end planning tool to reduce the number of sales territory disputes from 18,000 to less than 20
- Initiated and led internal training session on advanced Excel functions to over 100 consultants to increase capabilities of firm From February 2007 to February 2008 (1 year 1 month) Staff Consultant @ - Collected business requirements and wrote over 10 functional requirements documents for custom developed objects in new CRM system
- Managed team of offshore developers to ensure timely delivery and testing of objects From July 2006 to February 2007 (8 months)
Master of Business Administration (MBA) @ University of Michigan - Stephen M. Ross School of Business From 2011 to 2013 B.S., Industrial Engineering and Operations Research @ University of California, Berkeley From 2002 to 2006 Min Hong is skilled in: Business Strategy, Strategy, Management Consulting, Product Development, B2B, Competitive Analysis, Sales Operations, E-commerce, CRM, Analytics