I’ve a got more than 4 years’ experience in Digital Marketing and Web Analytics, a Bachelor Degree in Marketing & Management and a Master Degree in Economics Business. I‘ve been studying for a year at Stockholm University and over 3 month in Kenya where I wrote an experimental thesis on Microfinance. I’ve been working as a Marketing Specialist for 3 years in Milan for one of the biggest Broker and Risk Management Company in the world. 2 years ago I moved from Milan to London to work for lastminute.com, an online travel and leisure retailer. Areas of my expertise include marketing mix with a strong background in digital marketing, CMS, CMR, web/e-marketing, Market & competitor analysis, Web analytics, and brand identity. On July 2013 I started a travel website, travellingaround.org, which include a blog, a Portfolio photo/video section and some HTML experiments. More information can be found on my personal website: matteosecchi.it

Product Manager @ Develop, manage and execute air and dynamic packaging pricing practices Leverage competitive data, market pricing analysis and key performance measures to drive insight into opportunities to increase yield across a broad range of marketing channels. Act as a consultative resource for the Italian market management team and as a broader resource for other market teams. Manage day to day pricing and yield activity for the lastminute.com website, including support for daily/weekly trading meetings, competitive reviews, supplier performance trends, destination analysis and channel-level performance analysis Based on analysis and recommendations, execute changes to pricing strategies in real time leveraging Group pricing and yield toolsAdopt a ‘trading floor’ mentality and develop expertise in the Italian Flights & DP markets Support the market and merchandising managers to drive overall performance to plan From June 2014 to Present (1 year 7 months) London, United KingdomMarketing Specialist @ Brand, Digital and Design: • Graphic Design and Creative Art-working for Company Advertisement, Newsletter and brochures • Email Marketing campaign • Animation, motion graphics and interactive graphics for Website, events, and advertisement for web • Film making, video editing, and infographic video • Analytics & SEO for Italian Company websites Events: • Managing and supporting the company’s presence at events, exhibitions and conference Internal Communication: • Delivering materials and information in support of business objectives through Company’s Intranet, Emails and internal events. From January 2012 to June 2014 (2 years 6 months) Milan Area, ItalyMarketing Specialist @ • Support the entire cycle of production • Grapich design • Acquisition of basic skills of printing sector From June 2009 to March 2010 (10 months)

Master's Degree, International Economic and Business @ Università Politecnica delle Marche From 2009 to 2011 Bachelor's Degree, Erasmus Programme @ Stockholm University From 2008 to 2009 Bachelor’s Degree, Marketing and Management @ Università Politecnica delle Marche From 2006 to 2009 Matteo Secchi is skilled in: Digital Marketing, HTML 5, SEO, Web Design, Business Analysis, InDesign, Dreamweaver, Trade Marketing, Google Analytics, Marketing, Graphic Design, Photoshop, Web Analytics, Digital Illustration, CSS3