A technology marketer with a record of achievement in both B2B and B2C marketing, Matt Collins has over 8 years of mobile industry experience and knows how to demystify and evangelize new software and hardware. Expert in two-sided markets, he has built lead generation programs online, with promotions, and at major industry events. He creates memorable collateral that closes deals and wins over the media and analysts. He has used mobile, digital, and social media marketing to drive demand creation, and with over 16 years at start-ups, midsize and Fortune 500 companies, including 5 years managing and nurturing global marketing teams in matrix organizations, he knows how to partner with Product, Sales, and Business Development. Comfortable in boardrooms anywhere in the world, Collins possesses the marketing ability, familiarity with technology, and experience to tackle the toughest challenges. Notable accomplishments: - Built strategic partner marketing programs for mobile app publishers, using digital, mobile, retail, and social channels to increase downloads and generate over $100 million in reciprocal co-marketing. - Redesigned a company’s aging developer website, driving demand generation programs and increasing monthly active users by 33%. - Launched apps with integrated marketing programs that have shifted public perceptions, improved device awareness, and driven millions of downloads. - Reinvented video game brands with fresh consumer marketing, including packaging, TV, retail, digital, and social media marketing, transforming all into profit leaders and one into a $100M franchise. Core competencies: Mobile marketing Verbal and written communication Mobile devices Technology marketing Managing teams Sales and business development support Product marketing Mobile applications Global marketing strategy Strategic partner marketing Social media marketing Digital marketing Customer segmentation Brand management Project management Agency management

Vice President of Marketing @ From April 2015 to Present (7 months) Greater New York City AreaSpeaker and Thought Leader @ From 2007 to Present (8 years) Global Director of Applications and Partner Marketing @ From April 2014 to April 2015 (1 year 1 month) Greater New York City AreaGlobal Director of Applications and Partner Marketing @ From September 2011 to April 2014 (2 years 8 months) Greater New York City AreaDirector of Strategic Marketing, Forum Nokia @ From May 2009 to October 2011 (2 years 6 months) Director of eContent Strategy, Forum Nokia @ From July 2007 to May 2009 (1 year 11 months) Director of Marketing, Forum Nokia @ From October 2006 to June 2007 (9 months) Director of Marketing @ From July 2004 to October 2006 (2 years 4 months) Senior Brand Manager @ From July 2002 to July 2004 (2 years 1 month)

MBA @ Indiana University Kelley School of Business From July 1997 to 1999 BA @ Amherst College From September 1990 to 1994 Detroit Country DayQuarton ElementaryQuarton ElementaryQuarton ElementaryQuarton Elementary School Matt Collins is skilled in: Mobile Marketing, Mobile Applications, Mobile Devices, Product Marketing, Social Media Marketing, Competitive Analysis, Strategy, Digital Marketing, Brand Management, Project Management, Public Speaking, Online Advertising, CRM, SEO, Cross-functional Team..., Marketing Research, Partnership Marketing, B2B Marketing, User Experience, Marketing Strategy, Advertising, Management, Integrated Marketing, Marketing Operations, Market Research, Content Strategy, Go-to-market Strategy, Creative Direction, Product Management, Revenue Forecasting, P&L Management, Mobile Platforms, Start-ups, SEM, Strategic Partnerships, Leadership, Marketing, Business Intelligence, Analytics, Marketing Communications, Salesforce.com, Smartphones, Tablets, Video Games, Video game hardware, Marketing Management