CRM Marketing Manager, Italy at Paddy Power Betfair
London, United Kingdom
Birkbeck, University of London
MSc Degree in Marketing Marketing
2013 to 2015
Università degli Studi di Bergamo
BA Degree in Foreign Languages with Socio-Political Background Cultural Studies/Critical Theory and Analysis and Foreign Languages 102/110
2007 to 2012
Universidad Complutense de Madrid
Graduate Exchange Program
2008 to 2009
Marketing Support to Italian Marketing Division - Responsible for the contact ratio report. I gather data from the company’s CRM software and then I provide clear presentation of main issues generated by our promotional activity. - Performed email marketing audits to give a customer service insight, and tested the functioning of newsletters and on-page promotions. - Sales... Marketing Support to Italian Marketing Division - Responsible for the contact ratio report. I gather data from the company’s CRM software and then I provide clear presentation of main issues generated by our promotional activity. - Performed email marketing audits to give a customer service insight, and tested the functioning of newsletters and on-page promotions. - Sales assistant. Provided personalized discounts for large orders (B2B and B2C). - Responsible for formulating and negotiating tailor made offers to meet company’s sales targets and customer satisfaction. - Dealing with enquiries and delicate issues received on social media (including IOS and Android reviews). On-line Product Marketing assistant for Mobile and Apps UK Division (October 2014-February 2015) (Working experience, one day a week) - Performed company’s mobile site and IOS/Android app products audit to detect critical functioning, possibility of better user-friendly journeys, and ensuring consistency of communication across all devices. - Provided mobile product competitor analysis and delivered presentations outlining company’s strength and weaknesses. - Provided mobile competitor analysis to SEO manager for multiple European markets. Customer Service Specialist - Responsible for the customer loyalty project. Ensuring that company’s best customers have been attended to company’s standards and intervened when further assistance is needed. - Handled customer problems, enquiries and complaints in multiple languages (English, Italian and Spanish). - Dealing with all escalated enquiries by company’s outsourcers and providing guidelines to handle such incidents. - Responsible for creating and updating FAQs. - Performed quality audits to other agents, and delivered training presentation for new joiners. - Created branded e-mail templates to facilitate compliance with brand standards, consistency in departmental correspondence, and a more agile communication process with stakeholders.
What company does Massimo Amigoni work for?
Massimo Amigoni works for PhotoBox
What is Massimo Amigoni's role at PhotoBox?
Massimo Amigoni is Marketing support and Multilingual Customer Service Specialist
What industry does Massimo Amigoni work in?
Massimo Amigoni works in the Internet industry.
Who are Massimo Amigoni's colleagues?
Massimo Amigoni's colleagues are Mariam Latif, Alex Deacon, Tom Tuxworth, Richard Clarke, Dean Powell, Paul Gambrill, Lee Price, Richard Ilott, Mark Smeaton, and Alex Loveridge
📖 Summary
After two challenging but rewarding years spent combining my full-time position and my Master's Degree in Marketing I am glad I was able to managing both commitments and got to learn so much. I am a person who embraces responsibility, enjoys taking initiative and is always eager to learn. I develop strong customer service background either from a relationship management point of view or in terms of a customer experience mindset. In particular, the latter allow me to assist the company’s marketing departments in providing valuable and actionable insights with regards to the development of our on-line products as well as communication of promotional activity and customer support.Marketing support and Multilingual Customer Service Specialist @ Marketing Support to Italian Marketing Division - Responsible for the contact ratio report. I gather data from the company’s CRM software and then I provide clear presentation of main issues generated by our promotional activity. - Performed email marketing audits to give a customer service insight, and tested the functioning of newsletters and on-page promotions. - Sales assistant. Provided personalized discounts for large orders (B2B and B2C). - Responsible for formulating and negotiating tailor made offers to meet company’s sales targets and customer satisfaction. - Dealing with enquiries and delicate issues received on social media (including IOS and Android reviews). On-line Product Marketing assistant for Mobile and Apps UK Division (October 2014-February 2015) (Working experience, one day a week) - Performed company’s mobile site and IOS/Android app products audit to detect critical functioning, possibility of better user-friendly journeys, and ensuring consistency of communication across all devices. - Provided mobile product competitor analysis and delivered presentations outlining company’s strength and weaknesses. - Provided mobile competitor analysis to SEO manager for multiple European markets. Customer Service Specialist - Responsible for the customer loyalty project. Ensuring that company’s best customers have been attended to company’s standards and intervened when further assistance is needed. - Handled customer problems, enquiries and complaints in multiple languages (English, Italian and Spanish). - Dealing with all escalated enquiries by company’s outsourcers and providing guidelines to handle such incidents. - Responsible for creating and updating FAQs. - Performed quality audits to other agents, and delivered training presentation for new joiners. - Created branded e-mail templates to facilitate compliance with brand standards, consistency in departmental correspondence, and a more agile communication process with stakeholders. From October 2012 to Present (3 years 1 month) London, United KingdomMSc Degree in Marketing, Marketing @ Birkbeck, University of London From 2013 to 2015 BA Degree in Foreign Languages with Socio-Political Background, Cultural Studies/Critical Theory and Analysis and Foreign Languages, 102/110 @ Università degli Studi di Bergamo From 2007 to 2012 Graduate Exchange Program @ Universidad Complutense de Madrid From 2008 to 2009 Massimo Amigoni is skilled in: CRM, Marketing, Digital Marketing, Sales, SEO, Customer Service, E-commerce, Spanish, Email Marketing, Integrated Marketing, Multitasking, Microsoft Office, WordPress, Google Adwords, RightNow, User Experience, Italian, SPSS, HTML, CSS, Quantitative Research, Marketing Research
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
3 year(s), 1 month(s)
Unlikely
Likely
There's 91% chance that Massimo Amigoni is seeking for new opportunities
Issued by JWT · March 2014
Issued by - · September 2008
Enjoy unlimited access and discover candidates outside of LinkedIn
Trusted by 400K users from
76% of Fortune 500 companies
The most accurate data ever
Hire Anyone, Anywhere
with ContactOut today
Making remote or global hires? We can help.
No credit card required