I have been working in the marketing field for many years (traditional & online), from branding & destination marketing, print design and production to digital/web programming and project management. My passions lay in the marketing world, helping others gain the most from marketing on the internet, social platforms, email communications, video and with the multiple digital & traditional outlets in an ever-changing and evolving technological marketing landscape. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ Specialties: Advertising & Branding, Community Marketing, Digital Marketing Strategy, Travel/Tourism/Resort, Web design, Project Management, Digital Marketing, Leadership, Ski Resorts, Pay-per-click (SEM), Search Engine Optimization (SEO), Display Advertising, Video Production/Filming, Marketing Automation, Email Marketing, OTA Relationships, Social Media, Destination & Hospitality Marketing, Multivariate testing, Keyword Analysis, eCommerce, Increasing conversion rates, Media Buying (Traditional & Digital), Public Relations, event marketing, agency relationships, touch screen kiosks, mobile app development, email marketing, content development and national speaker/presenter. Certified Destination Managing Executive (CDME) teacher / presenter for Destination Marketing Association International (DMAI).

Senior Director of Marketing & New Media @ Manage and interact with all aspects of destination marketing for the city of Newport Beach DMO/CVB with an overall budget of $9 million. This includes the following: Advertising & Media Buys (Traditional & Digital) Budgeting & Financial Planning Branding & Agency Management Community Relations (BIDs & Merchant Associations) Event Development Marketing International Marketing (China, UK, United Emirates, Mexico) Public Relations (local & national) Digital Marketing (Web, PPC, SEO, SEM, Social, Email, CRM) Video & Studio production From December 2011 to Present (4 years 1 month) CDME Course Instructor @ Course creator and teacher for travel/tourism segments in the accredited educational program Certified Destination Management Executive (CDME). From July 2014 to Present (1 year 6 months) Director of Digital Marketing @ Marketing for the beautiful destination of Newport Beach via branding, advertising, radio, TV, video, social media, email marketing, website campaigns, SEO/SEM, mobile. Newport Beach & Company manages the following business units marketing needs and I personally handle all digital initiatives and marketing for each: Dine Newport Beach, Film Newport Beach, Visit Newport Beach, Celebrate Newport Beach, Enterprise Newport Beach, Newport Beach Television, Newport Beach Foundation Certified Destination Managing Executive (CDME) teacher and presenter for Destination Marketing Association International (DMAI). From December 2011 to March 2015 (3 years 4 months) Director of Interactive Marketing @ Digital Marketing expert for the for the town and businesses of Mammoth Lakes specializing in website design and maintenance, SEO, SEM, email, social networking and general marketing initiatives. From November 2010 to January 2012 (1 year 3 months) Sr. Online Marketing Manager @ Take care of all online marketing for Heavenly Resort and some corporate Vail Resorts. Includes Email marketing, PPC, SEM, SEO, Video web production, banner, analytics and more. From June 2007 to September 2010 (3 years 4 months) Online Marketing Manager @ Online Marketing Manager for Montbleu a Columbia Sussex company. From May 2006 to May 2007 (1 year 1 month) Web & Graphic Design Manager @ Did all graphic design for Greater Nevada, in bank collateral, web production of the website plus intranet. From March 2005 to May 2006 (1 year 3 months) Web Marketing Editor @ Manage website, write copy for web/print collateral, act as the voice of Mammoth Mountain. From November 2002 to June 2004 (1 year 8 months)

Communications, Journalism @ California State University-Fullerton Mark Rudyk is skilled in: Photoshop, HTML, Email Marketing, SEO, SEM, Social Media Marketing, Social Media, Tourism, Destination Marketing, Tourism Management, Illustrator, InDesign, Dreamweaver, Travel, Outdoors