I have a successful track record of start-ups, including 3 exits over $100MM. Throughout my career I have developed what I describe as my “3 axioms for a successful business”: 1) offer a compelling, problem solving service or product in a large market; 2) have a great, customer focused team; and 3) drive all strategy, direction, and
I have a successful track record of start-ups, including 3 exits over $100MM. Throughout my career I have developed what I describe as my “3 axioms for a successful business”: 1) offer a compelling, problem solving service or product in a large market; 2) have a great, customer focused team; and 3) drive all strategy, direction, and evolution solely based on what your customers want.
I began my career in investment banking for Shearson Lehman Brothers and have since been a part of 7 start-up/re-start companies. I have experience developing and implementing strategic vision, building great teams, managing heads of sales, marketing, technology, finance, legal, and human resources. I have successfully conceived of, consummated, and integrated several acquisitions; led, managed, and been responsible for closing many large strategic sales and partnerships opportunities; and have raised over $100 million in investment capital for my various companies.
Managing Partner @ We live in a networked world. One that connects us to communities of people, businesses, financiers, and developers that help us share, consume, and innovate better. The convergence of cloud, mobile, and social and business networks is digitally connecting individuals, devices, value chains, and entire economies. This convergence is powering new platform and network models that are transforming how we live and work - while disrupting industries in the process.
3rd Platform Ventures ("3PV") is a new type of venture capital firm specializing in platform technology investments that create value by enabling new levels of collaboration, insights, innovation, and defensible competitive positions through connected ecosystems.
3PV combines operational experience and domain expertise launching, growing, and managing platform businesses with active partnerships to help our portfolio companies scale, maintain differentiation, and drive rapid and sustainable growth.
3PV focuses on platform technology companies with strong growth potential in software, internet/new media, e-commerce/marketplaces, Big Data/analytics, financial, healthcare, and infrastructure. Flexible as to size and stage, we focus on post-revenue and pre-institutional opportunities. However, we intentionally only invest in businesses where we believe our operational and domain expertise can make a positive impact. From July 2015 to Present (6 months) Chairman & CEO @ Emergency Visions, Inc. (“EVI”) provides a cloud and mobile enabled Disaster Resource Management (DRM) solution for Governments, Nonprofits, and Corporations who actively participate in the Emergency Management Lifecycle. The Emergency Management Lifecycle encompasses four distinct phases of emergency management: mitigation, preparation, response, and recovery.
EVI’s emergency-based DRM solution empowers its customers to effectively manage their day-to-day requirements, emergency situations, and catastrophic events by improving the coordination of disaster resources (people, places, and things). From January 2012 to January 2015 (3 years 1 month) Director @ From June 2008 to June 2014 (6 years 1 month) Director @ From June 2010 to May 2014 (4 years) Founder/Chairman/CEO @ Led the formation and operations of Whoop, Inc., a SaaS mobile platform. Whoop provided Enterprises, Media Companies, Higher Ed, and NPOs with a cloud-based solution to rapidly develop, integrate, launch, and manage mobile applications for smart phones and tablets across platforms.
Invested in, raised capital for, and attracted the senior management team for this 34 person mobile platform start-up. Was responsible for overall vision and direction for the company, overseeing all day-to-day operations until the company was closed in 2011 and the assets acquired. From March 2008 to July 2011 (3 years 5 months) Co-Founder/Director/CEO & President @ Prior to its acquisition by Ariba in December of 2007 for approximately $103M (including assumption of debt), Procuri, Inc. was the world's leading provider of SaaS supply management software, content, and services including strategic sourcing, contract management, spend analysis, and supplier management solutions. At the time of the sale, Procuri had grown to over 165 people; 350+ global customers; over 150,000 active users across 180 countries. Since 2003 Procuri customers sourced over $500B in spend across more than 500 spend categories; cleansed/classified more than $4.5T in spend; negotiated more than 2M contracts, and achieved more than $40B in supply cost savings.
Procuri pioneered the first SaaS supply chain technology company including cloud based technology delivery and a subscription based revenue model.
I was responsible for setting the overall vision and strategy for the company and overseeing all operations including: 3 successful strategic acquisitions; expansion into Europe; 3 "up" rounds of capital investment totaling $31.5 million; and, attracting and managing a world class senior management team and board of directors.
Prior to the sale to Ariba, Procuri maintained an 85% customer retention rate, grew the company to approximately $30 million in GAAP revenue and $50 million in total bookings in 2007 and achieved a 50%+ Y/Y growth rate.
Notable customers included: BofA, P&G, GE, Kodak, Sony, Barclays, SAB Miller, Toyota, Sun, New York Life, US Steel, Scientific Atlanta, Newell Rubbermaid, Cleveland Clinic, GMAC, and Maersk. From January 2000 to February 2008 (8 years 2 months) Co-Founder/Director/CAO @ With other co-founders, we conceived, financed, developed and launched the nation's first private, fully-secured prison health facility in Columbia, South Carolina employing over 225 people. Designed and operated in accordance with American Correctional Association Standards, the 326-bed secured center provides sub-acute, skilled, intermediate, and hospice care for conditions such as AIDS, cancer, cardiac disease, kidney dialysis and other terminal conditions. Incorporating a highly successful Christian Mission component, the facility generates savings of 20-25% over actual costs incurred by state, county and federal prison authorities; significantly reduces inmate recidivism; and opens up much needed room for more prisoners.
Just Care was sold to the GEO Group, Inc. for approximately $40 million. From June 1997 to July 1999 (2 years 2 months) Co-Founder/Director/President @ As a co-founder, I conceived, launched, financed and ran MDS, a producer of healthcare management software products based in Atlanta, Georgia with over 175 employees and 3 offices. MDS developed multi-media software solutions for the hospital, physician, and pharmacy markets. I negotiated, closed, and successfully acquired Apollo EDI, a pharmacy claims processing technology company.
MDS was sold to the Potomac Group, which was subsequently sold to Arcapita realizing an approximate total value for MDS of $130 million. From March 1994 to June 1997 (3 years 4 months) President/VP of Operations/Regional Director @ Progressed from Regional Director to President with overall management responsibility for the U.S. operations including over 1,000 customers, 14 offices, and over 100 employees. Reported to the President of World Wide Marketing and the Board of Directors of this multinational value added tax reclaim company. Responsibilities included: the development and implementation of a strategic marketing plan; overall P&L responsibility; rapid expansion of the U.S. operations; and management of the U.S. sales and marketing effort.
Meridian was sold to PRG Schultz for approximately $190 million. From February 1992 to March 1994 (2 years 2 months) VP/Manger of Atlanta Office @ Manager of the Atlanta Office of Clayton Brown & Associates, Inc., an investment banking firm specializing in the structuring, underwriting, packaging and sales of fixed income securities – with special emphasis on tax-exempt products. From January 1991 to January 1992 (1 year 1 month) Senior Vice President @ Headed the Atlanta office of FirstService Resources Corporation, a consulting/technical advisory firm that provided various services to the financial services and healthcare industries. Services included strategic planning, product development, marketing, joint venture participation, financial restructuring/reorganizations, and the brokerage of guaranteed investment contracts (GICs). Responsible for closing transactions and GICs totaling over $300 million. From January 1990 to January 1991 (1 year 1 month) VP/Associate/Analyst @ I was a member of Shearson’s Public Finance Division within the firm's Investment Banking Group. I held specific finance roles within the Special Products Group, Correctional Facilities, Higher Ed, GICs, and General Infrastructure. I closed transactions in excess of $1.5 billion and placed over $1 billion of Guaranteed Investment Contracts for the department. I was selected to join an elite Special Products Group to open the firm's Atlanta office in June of 1986 after spending over two years in the New York office as a member of the Education and Infrastructure Finance Groups. From April 1984 to December 1989 (5 years 9 months)
Bachelor of Arts, Economics @ Tulane University From 1979 to 1983 Mark Morel is skilled in: SaaS, Cloud Computing, Start-ups, Joint Ventures, Enterprise Software, Mergers, Entrepreneurship, Business Process Improvement, Mergers & Acquisitions, Strategy, Strategic Planning, Outsourcing, Management, Sales Management, Marketing Strategy
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