A Senior Media Executive with 20 years of experience and expertise in media and technology, covering a range of platforms including theatrical, television, home video, music, mobile, and online. Specialties include content acquisition and development, negotiating licensing agreements, and creation and management of new business initiatives. Expertise also includes identification and maximization of business opportunities including assessing
A Senior Media Executive with 20 years of experience and expertise in media and technology, covering a range of platforms including theatrical, television, home video, music, mobile, and online. Specialties include content acquisition and development, negotiating licensing agreements, and creation and management of new business initiatives. Expertise also includes identification and maximization of business opportunities including assessing and developing strategies to capitalize on new technologies. A team builder with a proven record of revenue enhancement and increasing market share.
VP, Business Development & Strategy @ Find, evaluate, negotiate, close, and execute upon new business opportunities and partnerships, including content licensing and website creation, creating profitable revenue streams for multiple Disney business units. Oversee business development & brand advertiser licensing for The Muppets. Partner with Disney Consumer Products, Parks & Resorts, & Publishing on relationships with Fortune 500 companies that have driven tens of millions of dollars of incremental revenue. From 2011 to Present (4 years) SVP, Business Development @ Forged and managed partnerships with content owners and video platforms to easily and efficiently monetize online video and maximize revenues for all parties. Initiated, closed, and serviced deals with Sony Music, Starz Media, Universal Music Group, World Wrestling Entertainment, Dick Clark Productions, Azteca America, and more. Content Identification technology and applications were spun off and became IntoNow (acquired by Yahoo) and Auditude's video advertising platform & sales were acquired by Adobe in 2011 for over $100 million. From 2008 to 2011 (3 years) VP, Content & Partnerships @ Key Executive on the launch team for a new cell phone service for tweens (kids ages 8-14). Licensed games, ringtones, and applications for mobile devices. Negotiated and closed agreement to sell product on QVC to complement retail sales. From 2006 to 2008 (2 years) SVP, Product Development & Programming @ Oversaw all content acquisition and programming department (staff of 10). Worked with senior executives at major studios (Warner, Universal, Paramount, Sony, DreamWorks, MGM, Miramax) and over 50 other content suppliers to broaden DVD distribution across genres. Forged new deals with 15 companies to expand product selection from 6,200 DVD titles to over 10,000 titles. Company was sold to BMG Direct in 2005. From 2004 to 2005 (1 year) Head of US Office @ Managed US Office for the #1 media company in Italy. Licensed feature films for all-rights distribution, and market share of licensed films increased from 7% to 21% during tenure to lead Italian box office. Responsible for identifying and analyzing new business opportunities, including broadband and VOD licensing, TV on DVD distribution, expansion of animated division. Handled New Media business development, licensing and programming broadband content from US companies. Consulted on DVD and video game properties, providing content ideas for domestic releases. Promoted from Vice President. From 1997 to 2004 (7 years) Director of Acquisitions @ Acquired feature films, television programs, and formats for producer of Academy Award-winning films “Life Is Beautiful” and “Il Postino: The Postman”. Licensed content and negotiated contracts for two Italian television networks, video distribution company, and planned satellite and cable networks. From 1995 to 1997 (2 years) Corporate Affairs @ Managed staff for Chief Executive Officer of first pay-TV network in the Middle East, now renamed as OSN, the leading pay-TV network in the region. Created, staffed, and managed public relations department. Helped oversee distribution, marketing, programming, and operations. From 1994 to 1995 (1 year)
MBA @ Stanford University Graduate School of Business From 1999 to 2001 B.A., Psychology, Film @ University of Pennsylvania From 1987 to 1991 Harvard School From 1983 to 1987 Marc Zachary is skilled in: Digital Media, Business Development, Film, Television, Video, Product Management, Start-ups, Mobile Devices, Digital Marketing, Marketing Strategy, Mobile Applications, Product Development, Business Strategy, Strategic Planning, Digital Strategy
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