Marketing-Sales-Retail-Digital-Operations-Quality-Procurement-R&D Global executive with outstanding general management and broad business expertise in consumer packaged goods, technology, and, bridging social and corporate enterprises. Innovative and energized leader that has made sizable contributions to business and brand growth in a $60+ Billion organization, PepsiCo, and global technology leader, GS1, with a focus on the digital consumer. Achieved market place wins through creative brand positioning, new speed-to-market strategies, and developing key partnerships. Built, staffed, and managed new departments redesigning business direction and core strategies to deliver positive, sustainable change in any business sector. Proven success in identifying and securing new business development opportunities. And… broad and deep experience working with non-profits in a shared value model. Great passion for societal good, sustainable development, and driving positive change through interesting strategies between corporate and social enterprises. Delivered many new partnerships between profits and non-profits in-line with corporate direction driving increased business, brand growth, and consumer loyalty. Specialties: Driving innovation, brand and business growth, increasing operational efficiencies, and reducing costs in world-wide markets. Adaptable to any type of business and culture.

VP, Retail Value Chain @ From September 2012 to Present (3 years 2 months) Lawrenceville, NJDirector, Business Development, Marketing and Sales @ Directed a horizontal business unit in a $30B Global Beverages Group reporting directly to the CEO of Pepsi Americas as a marketing strategist to target business development opportunities for a newly identified market segment. Partnered across Marketing, Retail, Sales, Packaging, and other key functional areas to formulate relevant customer and consumer concepts in-line with brand strategy to drive profitability. Managed $117MM budget to drive enhanced capability for Sales and Operations. Directed cross-divisional team of 20 significantly redesigning the business delivering 0.5B in value for North American Beverages through marketplace penetration. From May 2007 to September 2012 (5 years 5 months) Purchase, NYManager, Corporate Global Procurement @ Procurement for raw material category, $30MM spend supporting 114 Bottlers across 84 supplier sites on a national basis. Enabling business continuity; $50MM From September 2004 to May 2007 (2 years 9 months) Somers, NYManager, Ingredient Quality, Worldwide Operations @ Directed world-wide Quality of $140MM portfolio; 400 supplier sites; 13 global manufacturing plants; 15 direct reports. Delivered $17.5MM in cost savings; introduced global tools, scorecards, and programs From June 1998 to September 2004 (6 years 4 months) Valhalla, NYManager, New Products & Packages, Global Operations @ Directed global business, product, package, and manufacturing in a $10B beverage division. 12 global manufacturing plants; 14 direct reports. Delivered $7.1MM cost savings through optimal launch strategies. From September 1996 to June 1998 (1 year 10 months) Valhalla, NYSr. Product Developer, Starbucks JV, Research & Development @ Managed ideation through commercialization. From March 1995 to September 1996 (1 year 7 months) Valhalla, NYFlavor Chemist, Global Research & Development @ Technical leadership of flavor materials worldwide. From 1993 to 1995 (2 years) Valhalla, NYChemist, Global Operations @ In-depth ingredient processing knowledge. Approval of new materials/suppliers world-wide. From 1986 to 1993 (7 years) Valhalla, NY

Lynda Costa is skilled in: New Business Development, Transforming strategic..., Multi-channel retail, Driving organizational..., Mentoring and coaching..., Optimizing and..., Public Speaking and..., Strategic Partnerships, Integration Across..., Quality and Supply..., Operations Management, Strategic Planning, Integration, Supply Chain Management, Retail, Multi-channel Retail, Supply Chain, Program Management, Marketing, Leadership, Consumer Products, Business Development, Project Management, Budgets, Strategy, FMCG, Vendor Management, Advocacy, Digital Strategy, Sales, Coaching, Product Marketing, Start-ups, Cross-functional Team..., Manufacturing, Change Management, Procurement, Business Strategy, P&L Management, Team Leadership, Management, Marketing Strategy, Product Development, Competitive Analysis, Brand Management, Pricing, Business Planning, Income Statement, Customer Insight, Key Account Management