I manage the sales and business development for InfoTrust's growing suite of SaaS products. I'm an experienced marketing and sales professions with past roles in marketing analytics and research, sales development, as well as account management. My specialties include sales and marketing strategy, web analytics, business development, and product value communication. In addition to my duties as a sales professional, I am also a Google Analytics Certified Individual with experience in web analytics and tag management. In my current role I manage the prospecting and sales of our growing suite of SaaS products, starting with our first tool, Tag Inspector. I work to educate clients on the importance of proper analysis of user behavior across the web and how our products can aid in that. We work with some of the largest agencies and enterprises in the world and continually strive to add new ways to deliver additional value.

Product Evangelist @ InfoTrust is a digital analytics consulting and products company. I focus on the business development and sales of our SaaS products. My duties include: • Development of sales strategy and positioning • Identification of and outreach to ideal prospects • Communication of product value and fit for prospective accounts • Helping clients solve businesses issues through the use of our tools From July 2014 to Present (1 year 6 months) Solutions Manager @ Performed sales and client relation duties related to commercial credit services. • Obtained 50 new clients resulting in over $80,000 of annual revenue in most recent year. • Managed over 100 active client accounts to identify and solve various commercial credit issues, resulting in an over 90% client retention rate. • Evaluated credit needs of potential clients and made over 80 cold sales calls daily to businesses. • Developed analysis of current clients usage patterns to better position our product. From July 2012 to March 2014 (1 year 9 months) Cincinnati AreaMarketing Consultation- Rosewood Market @ Engaged in various marketing research initiatives. • Performed market research to better understand current customers. • Examined current buying habits of customers and shopping patterns to maximize overall store sales. • Developed a report identifying demographics of current customers as well as consumer habits to better retain customers and maximize in-store sales once in the store. From January 2012 to May 2012 (5 months) Columbia, South Carolina AreaCampus Representative- University of South Carolina @ Performed various activities to sell products and build brand recognition. • Communicated organizational values and product offerings to people around campus. • Utilized personal selling techniques to sell merchandise, resulting in a 120% sales increase in the territory. • Worked to build brand equity through distribution of promotional materials around Columbia From February 2010 to May 2012 (2 years 4 months) Columbia, South Carolina AreaTicket Sales Intern @ Engaged in various marketing and sales projects. • Performed market research to enhance in-season promotions and ticket packages resulting in the creation of 3 new ticket package options. • Developed new promotions and theme nights for the upcoming season. • Performed ticket sales to both individuals and businesses, which resulted in a 70% increase in season tickets sold. From May 2011 to August 2011 (4 months) Dayton, Ohio Area

Bachelor of Science, Business Administration, Marketing and Management, Graduated Magna Cum Laude @ University of South Carolina-Columbia From 2008 to 2012 Lucas Long is skilled in: Sales, Market Research, Marketing, Sales Operations, CRM, Customer Retention, Business Development, Marketing Research, Leadership