A bit about me: I am a data oriented e-commerce executive with over 7 years of corporate and start up experience. I have an entrepreneurial background, having owned and operated an e-commerce company, The Guiltless Purse (www.guiltlesspurse.com). After the amazing experience of starting and running an Internet business, I chose to take on a corporate digital opportunity at Bloomingdale’s, where I worked in site merchandising and eventually merchandise planning. From Bloomingdale's, I joined Amazon Fashion’s flash sale site, MyHabit, as a Site Merchandise and Content Manager. After 2+ years at MyHabit, I joined the Amazon Prime Now team, which is where I am currently employed. Working at Amazon has been very exciting, as I have continuously added to my ever growing range of responsibilities. At MyHabit, I had the opportunity to change Site Merchandising from a single independent contributor role to a business critical team with direct reports. 3 adjectives that have been used to describe me in recent reviews: Resourceful Efficient Energetic Currently: I am customer obsessed. Every day I work towards making Amazon’s Prime Now a better experience for customers. As the Site Merchandising and Content lead @ Amazon's MyHabit.com, I created impactful shopping and content experiences across www.myhabit.com and www.amazon.com. This translated to managing global site elements (home page, navigation, content, campaigns and mobile merchandising), as well as backend operations, customer service and marketing channels, such as email and search engine optimization (SEO). I didn’t do it alone and I take great pride in my team and the amazing work they did. At Prime Now, which is Amazon's 1 or 2 hour delivery service for Prime members, I manage content, paid social, email and promotions. I focus on both customer retention and acquisition, as well as purchase behavior.

Digital Marketing Manager at Prime Now @ "Skip the trip and shop for tens of thousands of daily essentials and gift items through Amazon Prime Now"- Amazon Prime Now delivers to Prime Members in 1 or 2 hours. Digital marketing position that manages: Retention and Acquisition Email Promos Paid Social Content From August 2015 to Present (3 months) New York CitySite Merchandise & Content Manager, Desktop & Mobile @ Management position that included marketing, operations, customer service, site enhancements and content management; was accountable for promotion budget, onsite campaigns, SEO, email, site merchandising, category marketing, customer experience and content across the entirety of MyHabit.com, Amazon's member based fashion and lifestyle flash sale brand. Select Accomplishments ⋅ Exceeded new member acquisition goal ⋅ Surpassed category goals by designing, testing and analyzing tactics to increase site traffic, conversion, customer loyalty and multi-category purchases ⋅ Identified need for SEO program and built successful business plan to fund and launch strategy ⋅ Formed cross-functional teams and developed strategies that facilitated the successful launches of pivotal business projects that included fulfillment logic, delivery fees, and customer contact reduction ⋅ Built Site Merchandising team, expanding from a single role to team with a sizable budget ⋅ Implemented work flow initiative to improve processes between marketing, buying and creative From April 2013 to July 2015 (2 years 4 months) Greater New York City AreaMerchandise Planning, Cosmetics @ Omni-channel role that encompassed buying, planning and operations with cross-functional partnerships between vendors, site merchandisers, fulfillment and marketing. • Negotiated record number of promotions throughout 2012 fall season and created new event that drove sales +112% in incremental sales • Surpassed FY2012 plan by 20% and achieved stretch goal • Identified opportunity brands and drove them to a +75% YoY trend • Oversaw fulfillment and resolved complex issues, improving the customer experience and reducing manual labor From June 2012 to April 2013 (11 months) Greater New York City AreaSite Merchandising, Cosmetics & Onsite Search @ Onsite merchandising role responsible for a high volume of assets and project timelines. • Managed landing pages, email calendar and special projects for cosmetics division • Utilized Coremetrics data to create navigation points and sequence products • Co-managed onsite search for entire site • Stakeholder in site enhancement projects such as: onsite search tool development and faceted navigation From January 2011 to June 2012 (1 year 6 months) Greater New York City AreaFounder/Owner @ Successfully developed and executed all aspects of e-commerce company focused on women’s accessories. • Oversaw site creation, planning, buying, marketing, order fulfillment and P&L • Designed PR campaign leading to unpaid placements in People Style Watch, Glamour Blog, SheFinds.com and many independent blogs From August 2008 to January 2011 (2 years 6 months) Greater New York City AreaMarketing Coordinator @ Coordinated marketing materials, CLE courses and managed customer service for multiple courses per week, often with 100+ attendees From 2006 to 2007 (1 year) Greater New York City AreaMarketSite Intern @ From June 2005 to September 2005 (4 months)

BA, Environmental Science, Economics @ Purchase College, SUNYPitzer College Liana Thompson is skilled in: Digital Marketing, Social Media Marketing, Affiliate Marketing, SEO, A3, JDA, JDA Enterprise Planning, HTML, Twitter, Facebook, YouTube, Coremetrics, Google Analytics, PPC, PPM, Email Marketing, Online Merchandising, Web Merchandising, Web Project Management, Onsite Search, Web Analytics, Creative Direction, Leading Cross..., ecommerce merchandising, Beauty, Web Marketing, Website Merchandising, Online Advertising, Handbags, Cosmetics, Analytics, Digital Strategy, Online Marketing, Entrepreneurship, Inventory Management, Strategic Planning, Logistics Management, Operations Management, Fashion, E-commerce, Beauty Industry, Content Management, SEM, Cross-functional Team..., Adobe Design Programs, Adobe Creative Suite, Photoshop, SPSS, Merchandising, Content Strategy