London based fashion and interiors Visual Stylist working with leading luxury retail stores and international fashion brands. Designing and managing exciting retail concept spaces and creating impactful Visual Merchandising strategies.
Visual Merchandiser - Fashion @ • Creative direction for window display and in-store merchandising across fashion floors
• Interior design and store projects. Created new retail spaces in womenswear, menswear accessories and personal shopping suites
• Build and maintain strong relationships with over 300 brands across menswear and womenswear
• Manage weekly/monthly VM calendar
• Weekly/daily analysis of sell through and figures, composing VM assessment and detailing display adjustments From February 2015 to Present (11 months) London, United KingdomHead Visual Merchandiser @ • Managed all in-store visual display, window displays and seasonal changes.
• Managed visual display across Browns and Browns Focus stores
• Built strong relationships with brands. Managing display standards for brands such as Dior, Celine, Saint Laurent, Chloe and Balenciaga
• Worked closely with buying team to develop unique store identity and seasonal concepts
• Weekly/ Daily analysis of figures and sell through and VM trade report
• Event coordination including brand launches, in store events, press days and charity events
• Planning and coordinating store refurbishments and interior design updates
• Built relationships with external contractors and graphics and set designers From April 2014 to February 2015 (11 months) Visual Merchandiser, Browns Focus @ • Managed visual merchandising and window displays for Browns Focus boutiques
Developed new store concept (2012- 2013) Moving from exclusive designers to a mix of contemporary/ luxury street wear brands. Sourced and managed new brands
• Achieved 85% sell through
• Event planning and set design for pop up shops, launches and parties
• Window displays – Developed and installed concepts for brands such as JW Anderson, Ashish, Versace, Pop Magazine, Love Magazine, Top Shop, BLK DNM, Acne Studios, Givenchy From February 2012 to February 2015 (3 years 1 month) London, United KingdomBuisness Development Director @ From June 2011 to February 2012 (9 months) San Francisco Bay AreaE-Commerce Assistant @ • Online merchandising and product styling
• Product shots and copy write
• Sales and Shipment logistics From January 2010 to July 2011 (1 year 7 months) Freelance Video Production and Styling @ • Clients: BBC, Fifa, Models 1, Mui Mui, Paul Smith, Home Base, University of the Arts, London, Vidal Sasson
• Final Cut Pro film editor From August 2009 to July 2011 (2 years) Fashion Assistant @ - This Morning Fashion assistant From June 2009 to January 2010 (8 months) London, United Kingdom
BA Hons, Fashion Promotion and Visual Communication, First Degree Honours @ London College of Fashion From 2008 to 2011 Diablo Valley College From 2007 to 2008 High School Diploma @ California High School From 2004 to 2008 Lauren Pearce is skilled in: Visual Merchandising, Window Displays, Fashion, E-commerce, Social Media, Social Networking, Public Relations, Online Marketing, Photoshop, Merchandising, Photo Styling, Event Planning, Account Management, Team Management, Team Leadership