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Kim Wang

Director, Corporate Strategy

Corporate Strategy & Insights leader

Denver Metropolitan Area

Section title

Kim Wang's Email Addresses & Phone Numbers

Kim Wang's Work Experience

VF Corporation

Director, Corporate Strategy

United States

VF Corporation

Senior Manager, Consumer & Shopper Insights

August 2015 to June 2018

Greensboro/Winston-Salem, North Carolina Area

VF Asia Ltd.

Senior Consumer Insight Manager

July 2011 to August 2015

Shanghai City, China

Kim Wang's Education

Fudan University

BS

2002 to 2006

Kim Wang's Professional Skills Radar Chart

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Kim Wang's Estimated Salary Range

About Kim Wang's Current Company

VF Corporation

- Vision and build global Market Intelligence team with 3-year roadmap- Lead and develop a team of internal and offshore data science and analytic profession- Lead multiple M&A due diligence across NORA, EMEA, and APAC by identifying structuralattractiveness, brand growth opportunities, and ownership risks and synergies- Explore, procure, and manage Market Intelligence capabilities with a focus on...

Frequently Asked Questions about Kim Wang

What company does Kim Wang work for?

Kim Wang works for VF Corporation


What is Kim Wang's role at VF Corporation?

Kim Wang is Director, Corporate Strategy


What is Kim Wang's personal email address?

Kim Wang's personal email address is q****[email protected]


What is Kim Wang's business email address?

Kim Wang's business email addresses are not available


What is Kim Wang's Phone Number?

Kim Wang's phone (**) *** *** 309


What industry does Kim Wang work in?

Kim Wang works in the Retail industry.


About Kim Wang

đź“– Summary

Director, Corporate Strategy @ VF Corporation - Vision and build global Market Intelligence team with 3-year roadmap- Lead and develop a team of internal and offshore data science and analytic profession- Lead multiple M&A due diligence across NORA, EMEA, and APAC by identifying structuralattractiveness, brand growth opportunities, and ownership risks and synergies- Explore, procure, and manage Market Intelligence capabilities with a focus on scalable, leading-edge, alternative, technology-based solutions United StatesSenior Manager, Consumer & Shopper Insights @ VF Corporation Relocate to VF Global Headquarter, focus on corporate strategic projects and shopper insights.- Leading global strategic insight projects for cross brand/ platform management. Key initiatives: strategic account assessment/ partnership, building market intelligence capability, etc.- Spearhead and pilot new data/ methodologies, ie. consumer journey mapping, transactional data mining, social intelligence, etc. - Engage and influence senior management on strategic choices via storytelling/ data visualization. From August 2015 to June 2018 (2 years 11 months) Greensboro/Winston-Salem, North Carolina AreaSenior Consumer Insight Manager @ VF Asia Ltd. - Partner with business functions (marketing, sales and product in particular) to identify business issues and research objectives. Use understanding of business, category dynamics, consumer attitudes, motivations and issues to tackle business challenges.- Design, develop, and implement strategic research for all VF Asia brands, incl. consumer segmentation & targeting, in-market performance tracking, measuring marketing & media planning effectiveness, Shopper research, etc. - Conducted research across major Asia markets, including China, Japan, Korea, India, Thailand, Singapore, etc.- Translate results into clear, concise business implication and drive for business deployment- Plan, Track, and manage CI budgets From July 2011 to August 2015 (4 years 2 months) Shanghai City, ChinaAsst. Category CMI Manager @ Unilever Manage Unilever fabric conditioner category - Handle all key innovation projects for the category, including mix testing, package, communication, concept, product test- Assist on global category product meta-analysis- Generate actionable insights from integrated brand health tracking for the category From April 2010 to July 2011 (1 year 4 months) Account Manager @ Millward Brown Highlights- Handled the first ChannelSelect (Millward Brown solution of media channel selection) in the world, the client extended the study later on - Managed the Intel affordable laptop study across 12 countries in Europe, Africa, South America and Asia- WPP Atticus winner: How nationalism impacts Chinese consumers- Managed consulting projects across industries including Pharmaceutical, Skin Care, Food, other FMCG/CPG, Information Technology, Energy Sources, and Consumer Durables etc.- Well versed with varied researches such as advertising pre-test, Brand Tracking, Brand Equity, Media Communication, Usage and Attitude studies, Segmentation, ad hoc research etc.- Prospected clients, devised and proposed research design basis client’s needs- Present insightful and actionable findings, to help in various marketing decisions such as media communication, sales activation, pricing, promotions, brand positioning etc. From August 2006 to April 2010 (3 years 9 months)


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In a nutshell

Kim Wang's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

3 year(s), 0 month(s)

Kim Wang's Willingness to Change Jobs

Unlikely

Likely

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Kim Wang's Social Media Links

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