Accomplished, Six Sigma black-belt certified marketing executive with the proven ability to analyze products, services, markets, and growth opportunities, then introduce strategic and tactical solutions that improve competitive performance while increasing revenues, market share, and profits. Specialties: Strong backgound in recruitment marketing, digital strategy, social media, SEO, brand development, web/internet marketing, online advertising, direct marketing, team leadership, direct mail marketing, email marketing, HTML, content development, product management, product marketing, strategic marketing, press/media relations and public relations.

Senior Global Manager, Recruitment Marketing @ Responsible for the LEGO Group’s global recruitment strategies which support the attraction process of finding and acquiring candidates and potential employees. Provides global innovative digital and non-digital attraction strategies that target and actively engage both passive & active job seekers while incorporating employer branding, the LEGO Group’s Brand Framework and EVP. Through the utilization of digitization, social media, vendor relationships, SEO and recruitment strategy, Kevin identifies new business initiatives and creates tools, templates, processes, tactics and strategies to maximize each market and audience. From 2013 to Present (2 years) Adj Professor of Marketing @ Teaching: "Principles of Marketing" MKT220 - This course examines the basic principles of marketing, including looking at the “hot buttons” of a consumer and how to capitalize on this knowledge. The course topics include, but are not limited to, marketing communications, pricing strategies, ethics, e-commerce, and product life cycles. "International Marketing" MKT310 - This course covers International Marketing, the process for maximizing transactions and relationships across international borders. A wide range of International Marketing initiatives will be studied, including export-import trade, joint ventures, subsidiaries, operations, pricing strategies and product branding. From 2004 to Present (11 years) Marketing and Digital Strategist @ Responsible for developing HealthHunter Staffing, a new recruitment division of medical education provider Practicing Clinicians Exchange (PCE). HealthHunter Staffing focuses on the placement of nurse practitioners and physician assistants. Kevin developed the new division from inception to execution, including candidate acquisition, client development and all digital strategies and initiatives. Kevin also was responsible for marketing and digital strategies for the parent company, PCE. From 2010 to 2012 (2 years) North America Marketing Manager @ Responsible for all marketing at Michael Page International and Page Personnel's North America operations, leading the United States and Canadian marketing initiatives and activities: - Business Development, Advertising, Growth and Branding; - Online and Offline Marketing, Direct Marketing & eMarketing Initiatives; - Customer Portfolio Management and Segmentation - CRM; - Database Marketing; - Commercial Operations Support - Key Account; - Business Intelligence and MIS structuring; - Product management; - Media relations, PR and Promotions; - Customer satisfaction, Market Research; - Quality Management; From 2006 to 2010 (4 years) Senior Marketing & Sales Manager @ Marketing & Digital Advertising Agency focusing on creative design, SEO, web development and internet marketing. From 2002 to 2006 (4 years) Senior Marketing Manager @ Nation’s leading provider of Internet-based executive networking and career management services. From 2000 to 2002 (2 years) Marketing Manager @ World’s largest basement environment contractor, serving both the public and international network of service providers From 1998 to 2000 (2 years) Editorial Operations Manager @ World’s leading international provider and publisher of media focused on technology, the Internet and e-commerce From 1996 to 1998 (2 years) Publishing Manager @ The largest specialty catalog, online retailer, and direct marketer of brand name computer hardware and software, with international distribution and sales in the billions of dollars From 1992 to 1996 (4 years)

MBA, Marketing @ University of Connecticut From 2001 to 2004 BA, Communications @ Iona College From 1987 to 1991 ClintonClinton Kevin Fitzgerald is skilled in: Email Marketing, Product Management, Marketing Communications, SEO, Marketing Strategy, Recruitment Marketing, Project Management, Acquisition Campaigns, Retention Strategies, Digital Media, B2B Marketing Strategy, B2C marketing, International Marketing, Social Media, Advertising