Marketing Manager @ BSA Ahmad Bin Hezeem & Associates LLP
Marketing & Business Development for Iraq, Jordan & Qatar @ Al Tamimi & Company
A self motivated, confident, organised and ambitious marketing/business development professional with over ten years experience working in legal services. A committed team player, who works well under pressure and demonstrates an enthusiastic attitude, while thriving in result driven environments. Advanced IT capabilities with strong interpersonal and communication skills - aiding the development of internal and external client
A self motivated, confident, organised and ambitious marketing/business development professional with over ten years experience working in legal services. A committed team player, who works well under pressure and demonstrates an enthusiastic attitude, while thriving in result driven environments. Advanced IT capabilities with strong interpersonal and communication skills - aiding the development of internal and external client relationships.
Marketing Manager @ Key skills & experience: Full responsibility for the marketing function and management of one team member; Tracking and managing the marketing spend for all eight offices of BSA; Developed the firm’s position amongst the legal directories; Implemented new admin systems/databases to track marketing activities; Draft and develop proposals/pitches, including practice and office specific profiles for client distribution; Raising the profile of the firm through media, publications, press releases, event sponsorship, speaker and panel positions; Developed new collateral and templates for proposals, brochures, business cards and stationary – streamlining and refreshing the use of the current brand/logo; Established new relationships with various corporate counsel associations (ACC/CCME), Chamber of Commerce’s and Business Counsels; Developed an internal newsletter for staff, to ensure continuity of knowledge sharing across all offices; Worked with the head of departments (HR/Account/IT) in developing new initiatives and establishing enhanced systems and procedures for the growth and development of the firm; and Developed the firms social media sites (Twitter & LinkedIn) to promote office and practice development. Key achievements: Developed marketing plan, identifying key objections for the year; Initiated and developed a corporate rebrand project - creating new logo, stationary and collateral, as well as identifying the firms brand summary (vision, mission brand position, values and essential pillars); Organised and managed the firms new launch event with over 300 clients, government officials and ministers following the joining of a new senior partner, and the changing of the firms name; Led the project to create a new website for the firm – designing the framework, rewriting content and agreeing format and design; and Proposed and implemented with the partners a restructure of the practice areas to streamline our key focus groups. From February 2013 to Present (2 years 7 months) Dubai International Financial CentreMarketing & Business Development Coordinator for Iraq, Jordan & Qatar @ Key skills & experience: Offering ongoing support and advice to head of office partners, with regular updates on marketing deliverables, working jointly to achieve yearly plan of objectives; Plan, organise and execute events, conferences and seminars, for respected jurisdictions; Work with partners to coordinate and write directory and award submissions and arrange interviews (including Legal 500, Chambers & IFLR); Draft, manage and finalise proposals and practice specific capability statements upon request per office; Maintain and develop marketing materials (i.e.brochures, banners & seminar booklets); Seek and develop media opportunities and editorial contributions to promote offices, services and lawyers; Contribution to quarterly marketing reports generated highlighting all marketing and business development activity for Iraq, Jordan and Qatar; Research and distribute daily media news and monthly project reports relevant to jurisdictions; Manage and track marketing spend for Iraq, Jordan and Qatar; Capture and maintain activities in firms internal systems for the pitch tracker, events calendar and editorial contributions – ensuring continuity amongst all offices in the region; Maintain and update internal library of lawyer profiles/CVs and professional photos; and Manage and maintain social media sites to build company and office profiles. Key achievements: Managed, developed and executed the first published ‘Qatar Briefings’ publication supplement; Part of the initial team to plan and develop the launch of the new CRM (Client Relationship Management) system, project managed by Thomson Reuters Elite; Work with head of offices to develop relationships amongst international law firms as local counsel for jurisdictions outside of their office base (US and UK law firms); and Developed cross selling project amongst international offices, identifying key clients of the firm to target regional opportunities. From October 2011 to January 2013 (1 year 4 months) Dubai International Financial Centre, Dubai, UAEBusiness Development Executive (Marketing & Communications, Middle East) @ Key skills & experience: Developing and distributing external client communications including: client briefings via c-mail, press releases, designing brochures, contact cards and deal inserts; Supporting regional media and public relations efforts, proactively developing PR opportunities, liaising with fee earners and journalists to obtain maximum coverage and expanding regional media relationships; Project leader for all client events including the planning and executing of the ME 35th anniversary celebration, the official Abu Dhabi office launch party, sporting events, internal retreats and client seminars; Liaising directly with conference producers on sponsorship and speaker opportunities; Managing practice area ranking/directory submissions; Updating and maintaining website content for regional and practice area pages, lawyer biographies, marketing materials and news stories; Conducting client, practice, industry, competitor, and trend research via firm-wide resources and online databases; Co-ordinating ad-hoc proposals, including key panel and consortia pitches; and Promoting effective work practices, projects and administrative support as needed responsibility to build, develop and enhance our external profile and improve internal processes. Key achievements: Creating a series of internal communication campaigns to educate lawyers on important issues, items included: client matter/relationship review highlights, sector and regional newsletters and writing intranet news pieces; Developed an integrated library for pitch CV's and practice/sector capability statements; Member of numerous global project teams including: InterAction Activities & Newsfeed pilots, Graduate Recruitment Scheme for cross-border team deals in Dubai, ME team member for new CC website launch; Participating in local community projects and developing the company's corporate responsibilities (CSR) within in the Middle East; and Lead developer of CRM for the Middle East. From October 2009 to October 2011 (2 years 1 month) Dubai, United Arab EmiratesSenior Legal Support Secretary @ Key skills & experience: Supporting the Abu Dhabi Managing Partner and senior/middle associates in the Banking, Finance and Projects team; Attended the launch party as part of the new Abu Dhabi office team and developed a face to face client contact with existing and potential new clients; Acted as an initial focal point for the recording of client activity within the Abu Dhabi office for the BD team. Continued to co-ordinate the Banking & Finance activities; Data steward for Interaction for the Abu Dhabi office, clearing all new ticket requests and any outstanding information is sufficiently updated and recorded; Ensuring GTAD (Global Transactions & Advisory Database) was kept up-to-date for all Banking & Finance matters. Feeding matter movements and updates to the BD team; and Extensive involvement in the client billing process, generating and managing monthly invoices. Reviewing WIP amounts, setting discounts and rates, amending narratives and liaising directly with accounts. Key achievements: Part of the initial set up team for the new Abu Dhabi office. Covering a range of duties including managing the office population of fee-earners, co-ordinating reception, arranging supplier accounts, dealing with all office admin duties and ensuring CC processes and procedures were put into place; Key member of the management team in organising the Abu Dhabi office launch party; and Liaised with the London BD team in preparing various contact cards for a large client meeting pitch presentation. From July 2008 to October 2009 (1 year 4 months) Abu Dhabi, United Arab EmiratesLegal Support Secretary @ Key skills & experience: Supported the Global Head Partner for the Communications, Media & Technology Practice (CMT), a specialised division within Corporate, Director of International Telecoms Project, Director of Data Privacy and three middle associates, specialising in Telecoms Law, M&A, takeovers and joint venture transactions, Data Protection and IT Issues within Corporate law; Produced weekly and monthly 'Revenue Generation' reports, liaising with the BD co-ordinator ensuring up-to-date data had been recorded and ensured all client activity was fed back to BD; and Reviewed CMT's cost ledge on the financial breakdowns, raising discrepancies and re-allocating charges. Key achievements: Key organiser for the annual Global CMT Retreat and client events including theatre production evenings (i.e. Roundhouse and Sadler's Wells), social dinner parties sporting and group summer events; and Developed working relationships with key clients, liaising directly on specific project issues and requirements (i.e. monthly breakdown of cost and time activity). From December 2003 to July 2008 (4 years 8 months) London, United KingdomTeam Secretary @ Supported 6 Senior Managers covering Corporate Affairs, New Business Development, Corporate Development, M&A and Group Treasury; Acted as facilities co-ordinator for the general running of the office and extension of office floor space; Assisted Corporate Affairs General Manager in the release of the interim & annual results presentations; Managed company booklets produced externally and sent packs to potential investors and organisations; Worked with the executive management team during the takeover of a major Australian Mining company; Extensive drafting of letters for pitches, CSI regrets and other corporate affairs related topics; and Acted as Financial Controller Assistant, assessing account queries and assigning company cost codes. From July 2002 to October 2003 (1 year 4 months) London, United KingdomTeam Secretary - BCAP Division @ Support for a team of 2 Vice Presidents & 12 principals covering full management of diaries and contacts; Admin support to the UK & Melbourne offices for Organised conferences, business meetings and social events for both UK & Australian cost structures; Assisted the Admin & Finance Manager with budget reviews and invoice reconciles (internal & external); Designed PPT presentations, typed and reformatted Confidentiality Agreements and proposals; and Maintained support and accounts for all technology hardware. Placed necessary orders. From December 2001 to June 2002 (7 months) London, United KingdomPA to 4 Vice Presidents - European Consumer & Leisure Services Group @ Full diary management to 4 VP’s covering ‘Leisure, Hotels & Travel’, ‘Retail & Luxury Goods’, ‘Brewing, Spirits, Tobacco & Pubs’ and ‘Food & Beverages’; Reviewed monthly costs and headcount and reallocated travel cost discrepancies to the correct project code; Managed WIP reports and reviewed monthly revenues, allocated fee percentages to sectors within M&A; Liaised with HR on the recruitment of new analysts and associates , set up workstations; Compiled extensive travel itineraries for trips to Europe, America and Russia and arranging visas; and Arranged executive and personal memberships. From October 1999 to June 2001 (1 year 9 months) London, United KingdomPA to Senior IT Programme Manager for Account Management & Telephony @ Provided full PA support to senior IT Programme Manager; and co-ordinated deputies’ diaries for Account Management & Telephony. Offering ad-hoc support to their teams of 40+; Controlled over 50% of managers’ e-mails, distributed and responded accordingly. Arranged daily packs, collated documents and emails for relevant meetings; Arranged various trips and visits to conferences and business centres across the country; and Minute taking for the monthly managers meeting, prepared and distributed to team. From July 1997 to October 1999 (2 years 4 months) London, United KingdomReconciliations Clerk @ From June 1997 to July 1997 (2 months) Kent, United KingdomTemporary Managers Assistant @ From April 1997 to June 1997 (3 months) Kent, United Kingdom
General Certificate of Secondary Education (GCSE's), Maths, English Lit. & Lang, Science, Business Studies, History, Computer Skills, Religious Studie @ St John Fisher Catholic Comprehensive School - Chatham, Kent From 1989 to 1995 Kerry Schultz is skilled in: Marketing Communications, Client Communication, Project Coordination, Directory Submissions, Award Submissions, Drafting Proposals, Client Relationship..., Client Development, Press Releases, Media Relations, Website Development, Web Applications, Microsoft Office 2007, Outlook, Word, Excel, PowerPoint, Adobe Acrobat, CRM software, PeopleSoft CRM, LexisNexis, Internet Explorer, Proposal Support, Event Management, Social Media Marketing, Business Development, CRM, Public Relations, Management, Microsoft Word, Microsoft Excel, New Business Development, Recruiting, Strategy, Project Planning, Microsoft Office, Communication, Marketing
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