Webmaster/Front End Developer @ Digital Sea is an innovative, quality-driven internet-based training company serving 160,000+ students worldwide through our portfolio of niche online courses.
Website Management/Maintenance
• Manage our Wordpress CMS platform.
• Assist with day-to-day maintenance and support of websites.
• Monitor webmaster tools & analytics on a daily basis.
• Regularly monitor and optimise site performance.
• Be at the forefront of changes in browser technology.
Website Development
• Implement new site features, functionality and ideas.
• Hard code desired features and plugins into websites.
• Identify opportunities to improve customer engagement.
• Implement search engine friendly designs and ideas.
• Adopt a UX led approach to both design and development.
• Use responsive design for mobile development where appropriate.
Marketing
• Implement search engine optimisation best practices.
• Conduct A/B split tests.
• Review and monitor website analytics and trends.
Other
• LAMP development and a knowledge of using libraries such as jQuery / Angularjs / MVC
• Experience of working with API's
• Connect 3rd party services, tools and applications, including: security monitoring, CDN’s, back up’s, etc.
• Performance optimisation techniques (caching, minification, gzip compression, CSS sprites, CDN’s, minimising HTTP requests, reducing load time, load balancing)
• Optimising web pages for speed and performance
• Understanding of UI/UX best practices
• Clean and valid W3 compliant HTML and CSS code From May 2015 to Present (8 months) Digital Marketing Assistant @ • Work with the head of Digital Marketing to manage hosting of domains, including maintaining DNs and monitoring Uptime of hosting.
• Monitor and Testing weaknesses in hosting security and server setup
• Make use knowledge of HTML, CSS and PHP to launch responsive new sites and campaign landing pages
• To ensure that site design and usability is thoroughly tested, with the results reported back to the team
• Work with the head of Digital Marketing to make changes to existing websites, including: uploading new website templates; making changes to site navigation; and changing calls to action buttons and banners
• Work with the head of digital marketing to create new interactive apps, such as calculators, forms and surveys.
• Work with the Group Online Marketing Executive to develop infographics for social media campaigns
• Work with the Group Online Marketing Executive and Head of Online Marketing to develop artwork for offline activities
• Report on the deployment of new websites to key stakeholders, including work to a development-plan
• Ensure that all hosted sites are correctly tagged for Universal Analytics
• Ensure that all hosted sites are verified with WMT, Bing WB and with Raven Tools
• To produce monthly website visitor stats for all group sites
• To produce weekly engagement reports, including key page views and enquiry/form abandonments
• Form recommendation on conversion rate optimisation based upon analytics reporting
• Work with the head of Online Marketing implement event tags across key calls to action
• Make 'on-page' changes to sites to improve site access, load speed and indexing of each site
• perform keyword research in coordination with each business area's objectives to optimize
• Optimise existing page content to take advantage of keyword trends and uncover new opportunities
• carry out audits and analytics to form recommendations to improve site SEO From June 2014 to May 2015 (1 year) Chester, United KingdomDigital Designer @ Work with the Head of Digital Marketing to manage hosting of domains on Mercury’s VPS host server, including altering DNS records of domains and the installation & set-up of new websites make use knowledge of HTML, CSS and PHP to build new website templates from flat PSD designs
Make changes to existing websites, including: uploading new website templates; making changes to site navigation; and changing calls to action buttons and banners create new interactive apps, such as calculators, forms and surveys.
create concepts and develop designs through to build while developing a conversion rate optimisation (CRO) strategy for the business, including website conversion and user journey testing and to source and alter relevant imagery to use on the microsites
implement Analytics tags across websites including make changes to semantic code to improve site access and indexing and use keyword research to make on-page optimisation
Develop unique and distinctive display ads for online advertising campaigns From February 2013 to June 2014 (1 year 5 months)
Bachelor of Science (BSc), Computer Science @ University of Chester From 2011 to 2014 Btec, IT practitioners @ West cheshire college From 2009 to 2011 Information Technology @ Queens Park High School Joe Lee is skilled in: WordPress, Web Development, Programming, Digital Marketing, Android, Conversion Optimization, Java, PHP, Online Advertising, User Interface Design, CSS, Online Marketing, SEO, Linux System Administration, Technical SEO
Websites:
http://northwestdubs.co.uk,
http://grandmstramrod.co.uk