Marketing Manager @ Marketing manager for a £150 million property portfolio catering for students who desire exceptional student housing.
- Increasing social traffic to website by using Facebook, Twitter and Instagram advertisements.
- Development of the UKs first student photography competition www.studentexposure.co.uk
- Implementation of Pinterest as new social media traffic source
- Optimization of website for search.
- Implementation of new features within website to optimize conversion rate
- Design of print and merchandise material within Photoshop and InDesign
- Schedule organisation and assist with interior and architectural photography
- Management and development of intern.
- Planning and execution of content marketing campaigns
- Planning and management of marketing budget From July 2015 to Present (6 months) London, United KingdomMarketing Assistant @ Re-Branded company, built website, planned and executed digital marketing strategy. Focused upon content marketing, I produced content which I then deployed through mailchimp and social media marketing.
Website I created: http://www.1uc.co.uk/
Example blog post:http://www.1uc.co.uk/e-learning-and-uc-collaboration-a-match-made-in-heaven/
Was awarded the University of Brighton student employee of the year award for commercial awareness within this role. From January 2015 to July 2015 (7 months) Brighton, United KingdomPresident @ As president of the university ski and snowboard club I am responsible for the club in general, management of the rest of committee (10 Members) and I also produce and maintain our online content (Including our website)
I'm also coordinating a 450 person trip to Tignes in December (Piers & Peaks) with a pool party and a funicular party hosted by Eton Messy.
Here's the trip event wherein we reached over 5,000 student:
https://www.facebook.com/events/904219572939817/?ref_dashboard_filter=upcoming
Within this role I have also raised £1,000 for the clocktower sanctuary through our charity raffle events:
https://www.facebook.com/events/549100695225612/?fref=ts From May 2014 to May 2015 (1 year 1 month) Brighton, United KingdomSocial Secretary @ Elected by previous committee to organise and liaise with venues regarding event organisation. During this period I also took on the majority of the social media marketing (Ensuring that events were consistently well publicised) I also negotiated terms of sponsorship with our social venue to ensure we could continue to subsidise race training / freestyle trips to SNOzone.
Also, within this time I produced the majority of promotional materials regarding events and assembled a website together within wordpress to broaden our web presence and give us capabilities beyond a generic Facebook page From June 2013 to May 2014 (1 year) Brighton, United KingdomResort Representative @ In my spare time I like to snowboard, through my involvement with the snow sports society at the
university I was able to secure a paid role working abroad. The tasks within this role vary between
resorts:
Tignes - Events team (January 2014)
Working competitions & managing events at night
Assisting with competitions during the day
(Big air, dual slalom & ski/boarder cross)
Val Thorens - Information Rep (January 2014)
Escorting clients to & from resort
Answering any queries clients have
Communication between clients and NUCO From November 2013 to April 2014 (6 months) Marketing Assistant @ Worked within this role as part of my sandwich degree. Marketing was always a career choice I was interested in and this position has allowed me to gain valuable experience that I would otherwise of had no chance of accessing.
Due to it being an events company that is the amalgamation of three companies,everyday was different within this position, one day I could be assisting the marketing manager and the next day be developing or pursuing a project of my own.
I worked mostly within the digital marketing side of the company.
-I used Google Analytics and am confident to interpret data within it
-Oversaw a campaign within Adwords regarding 'The Pearl Tent' side of the company
- Actively managed social media channels and posted content that was well received & interacted with by our on-line community (Facebook, Twitter & Pinterest)
- Worked alongside a web designer during the overhaul and rebrand of 'The Arabian Tent' side of the businesses website (Learning the importance and application of SEO)
- Over the course of the year I became fairly adept within Wordpress development and developed my copy-writing skills tremendously.
- I also used Photoshop a lot within this position and created a coffee table book that is to be printed and distributed for venue affiliation purposes.
For my dissertation I analysed and evaluated their digital marketing strategy. This was graded as a first and is used as example of work for current placement students. From June 2013 to March 2014 (10 months) Brighton, United KingdomFront Of House @ In days off I have from my degree I work part time at a cafe at the foot of London Road called "LangeLees" It's a small independantly run cafe that was established 2 years ago.
My roles include ensuring the front of house is catered for, this is mostly customer service and barista work. Within this position I am often trusted to ensure the customers are served alone and entrusted with monetary related tasks. From September 2012 to June 2013 (10 months) Brighton, United KingdomManager @ I founded the scheme in 2012 due to sheer frustration with waste and bike stores taking students for a ride
I currently source, renovate and sell bicycles at a price below market rate and also have designs to franchise the scheme for other enterprising students at other universities. From January 2012 to January 2013 (1 year 1 month) Brighton, United KingdomWaiter @ Worked here part time during my adolescence, I learnt a lot about the service industry and the tasks positively influenced me as a person ensuring greater levels of patience & discipline.
Core responsibilities included attending to the needs of the general public and ensuring transactions ran as smoothly as possible. From June 2006 to September 2012 (6 years 4 months)
Squared Online From 2015 to 2016 Bachelor of Arts (BA), Business Management, General, First Class Honours @ University of Brighton From 2011 to 2015 Bungay High School From 2006 to 2011 James Wragg is skilled in: Social Media, Social Media Marketing, Digital Marketing, Google Analytics, Google Adwords, Market Research, Customer Service, HTML 5, Marketing Strategy, Organizational Leadership, PowerPoint, Microsoft Word, Microsoft Excel, Photoshop, Microsoft Office
Websites:
http://www.james-wragg.co.uk