E-commerce Project Manager | Oysho – INDITEX @ - Responsible for the functionality of new market openings; 11 european countries, Russia, Mexico & China (Tmall & .cn)
- Responsible for managing online projects: including new features and web front changes.
- Test and final validation of project quality prior to going live.
- Business Strategy: works with the product team to create a web structure and content strategy to enhance user experience and accessibility.
- Lead cross-channel projects implementation to introduce digital experience and generate ROPO to the physical stores (examples are Click & Collect and the iPod project).
- Business Requirements Analysis, Planning and Tracking (Microsoft Project & JIRA).
- Undertake the benchmarking & design of mobile website and Apps.
- Lead the team responsible for technical tests and integration of the mobile website optimization, iOS and Android Apps.
- Undertake data extraction and interpretation to enhance user experience (Google Analytics, RUEI).
- Work in close coordination with other departments to execute and prioritize website functionalities.
- Engaging and managing key suppliers; Web, SEO, SEM & affiliate agencies. From April 2012 to October 2015 (3 years 7 months) Barcelona Area, SpainWeb editor @ - Responsible for managing and producing content for all website and online marketing efforts.
- Implementation of web optimization strategies in order to improve our SEO.
- Desing & create online stores for partners with open source platforms; Joomla, Magento, Wordpress From December 2010 to January 2012 (1 year 2 months) Barcelona Area, SpainWeb editor @ - Supervision of content migration from the current CMS to the new management platform.
- Editing and updating content for the UNDP website.
- Editing and developing internal webs for UN employees. From June 2010 to October 2010 (5 months) Greater New York City AreaManaging Director @ - Account management.
- Project supervisión: photo sessions, advertising shootings & location.
- National & international promotion of professional models
- Database & budget management.
- Model scouting.
Clients: Vodafone, Sanex, Clarks, Macif, Next Shoes, Nissan, Melti’n Pot, Gemo, Esprit, Jako, Decathlon, Perwoll, Prenatal, Tuc-Tuc, Lacoste, PES From November 2008 to February 2010 (1 year 4 months) Barcelona Area, SpainBooker @ - Client point of contact.
- Advertising brief management: candidate selection & casting organisation.
- Supervision of filmings at different locations.
Clients: Pepsi, Movistar, Sanex, Sony, Nestlé, Orange, Port Aventura, BMW, Ikea, Smart, Imaginarium, La Caixa, Mutua Madrileña, Nokia, Danone, Panasonic From May 2008 to October 2008 (6 months) Barcelona Area, SpainCo-producer at the Riviera Maya Jazz Festival @ - Festival production: groups and artists contract management.
- Acquiring sponsors & collaborations.
- Media management.
- Budget updates.
- Invoice & administrative management.
- Coordinating the technical production of the events.
Artists: George Benson, Tower of Power, Marcus Miller, Cool and the Gang, Luis Conte, Herbie Hancock, Los Dorados, Aguamala, Hermanos Toussaint From June 2007 to February 2008 (9 months)
Specialization Course in Application Programming for iPhone / iPad @ Universitat Pompeu Fabra From 2013 to 2013 Digital Business & Analytics @ Inesdi From 2012 to 2013 Senior Technician in Multimedia @ ITES From 2004 to 2007 BA (hons) Photography @ IEFC From 2003 to 2006 Inés Valicourt is skilled in: Wordpress, E-commerce, Blogging, Google Adwords Professional, WordPress, Marketing digital, Comercio electrónico, Marketing en Internet