VP of Product at Vocativ, a media startup launched at the end of 2013. Previously, Director of Product at The Huffington Post. Founder and COO of Adaptive Semantics, acquired by HuffPost in 2010. Over ten years progressive leadership overseeing full product lifecycle in the media, educational technology, and social good sectors. Previous advising and mentorship work with startups in social good and healthcare through Astia and the Sanofi Data Design Diabetes Challenge.
Broad areas of interest and experience in media, education, social good, eldercare. Specific problems that 'light my fire'...
-Applications of machine learning, data mining, gamification, and automation to scale online communities, mobile social networks, and content creation & management
-Mobile apps, IoT, wearables, augmented reality, virtual reality in education including serious games, smart classrooms, distance or 'online' academic programs
-Mobile apps, IoT, wearables to aid primary caretakers, improve in-home care, and supplement eldercare
VP of Product @ Reporting to the CEO, leading small product team responsible for conceptualization, management and launch of all new products, special projects, and features. From July 2013 to Present (2 years 4 months) Director of Product Management @ Reporting to the CTO, spearheaded overhaul of internal user support process, migrated from trac to JIRA, SVN to Github, and formal Agile product management processes. Managed mid-sized product team overseeing design & development of HuffPost products. Specific achievements include: launch of HuffPost international sites, Facebook social reader, social media scheduling tool (similar to Tweetdeck), community moderation platform, editorial stats dashboard. From January 2012 to April 2013 (1 year 4 months) Greater New York City AreaProduct Lead, Social News @ Reporting to Head of Social News, designed and managed technical development of community platform and moderation tools, user reputation system, gamification in the form of badging and virtual gifts, and social news products including integrations with Facebook, Twitter and other social APIs. From June 2010 to December 2011 (1 year 7 months) Founder & Chief Operating Officer @ Co-founded in 2008, Adaptive Semantics built JuLiA (Just a Linguistic Algorithm), a machine learning system for automated comment moderation in online communities.
Adaptive Semantics was acquired by The Huffington Post in 2010. From December 2008 to September 2010 (1 year 10 months) Co-Chair of Operations, Community & Social Media Committee @ Lead team of over 100 volunteers in the development of social media measurement standards. From 2007 to 2009 (2 years) Community & Content Manager @ Designed and managed development of a social network linking game developers with non-profits towards creating social issue games, as well as a second social network for the John D. and Catherine T. MacArthur Foundation grantee community.
Managed redesign and relaunch of Games for Change website, and expanded blog network.
Established and managed social media accounts for Games for Change on Facebook, MySpace, Second Life, Twitter, and others.
Coordinated Games for Change Regional Chapter meetings and activities including games hackathons. From January 2008 to December 2008 (1 year) Greater New York City AreaConsultant Freelance @ Freelance design and development of web presence; blog & newsletter setup and content strategy, marketing campaigns for print, web, and social media. Clients included small to medium sized local businesses, bands, other freelancers. From August 2006 to December 2007 (1 year 5 months) Marketing Specialist @ Managed product design and development of online and distance learning environments and games, ran social media, digital, and print PR & advertising campaigns for products, educational programs, grant-funded projects, university and partner initiatives. Overhauled SEO of university site, and conducted cross-departmental trainings in SEO and social media management. From May 2006 to December 2007 (1 year 8 months) Graduate Teaching Assistant @ Taught composition and rhetoric, web design and the electronic portfolio. From August 2004 to May 2006 (1 year 10 months) Research Assistant, Networked Writing Research Lab @ During my research assistantship at the Networked Writing Research Lab (NWR) I built a collaborative, code and design asset-sharing environment in HTML, CSS, PHP, MySQL. This environment was used several years after I graduated. From January 2004 to May 2006 (2 years 5 months)
Elena Haliczer is skilled in: Product Management, Product Development, Product Design, User Experience, Agile Project Management, Mobile Applications, Custom CMS Development, New Media, Social Media, Social Media Marketing, Web Analytics, SEO, Entrepreneurship, Start-ups, Machine Learning, Internationalization, Social Networking