Chief Marketing Officer at Armor Cloud Security
Houston, Texas
Vice President Marketing @ Idera Software Idera is best known for SQL Server tools. I took a crash course in transactional marketing at Idera and brought in hundreds of leads a week for sales. My first year there, we doubled online product downloads while reducing costs by 10%. I left Idera as I had an opportunity to...
Vice President Marketing @ Idera Software Idera is best known for SQL Server tools. I took a crash course in transactional marketing at Idera and brought in hundreds of leads a week for sales. My first year there, we doubled online product downloads while reducing costs by 10%. I left Idera as I had an opportunity to become a CEO! From April 2012 to March 2014 (2 years) Houston, Texas AreaVice President Product Management @ BindView BindView's products helped administer and secure operating systems, applications, and databases. I had a team of ten product managers that drove product strategy, defined requirements, determined pricing, and trained the sales teams. BindView eventually was acquired by Symantec. From November 2000 to October 2004 (4 years) Chief Marketing Officer @ Armor Cloud Security Armor is a global cybersecurity software company that simplifies protecting data and applications in private, public, or hybrid cloud environments. Armor also helps organizations comply with major regulatory frameworks and controls. Armor combines workload protection, analytics from cloud-native sources, and other security data to provide unparalleled insight into threats facing organizations. Armor’s cybersecurity experts monitor customer environments 24/7/365 and if an attack takes place, help customers respond quickly and effectively. Armor protects over 1000 customers in over 40 countries.I lead the marketing team of 28 which includes business development reps. Armor is in Dallas, but I live in Houston and commute three days a week. I love my job. Vice President Marketing and Product Management @ Datacert Datacert made sofware for corporate legal departments. I led product management, product marketing, and marketing teams to develop and promote solutions to Global Fortune 500 corporate legal departments. My proudest accomplishment was leading the next generation of products which resulted in doubling revenue over two years. Datacert was acquired by Wolters Kluwer in 2014. From November 2007 to April 2012 (4 years 6 months) Vice President Professional Services @ PROS At PROS, I led a team of twenty pricing consultants who implemented software. These projects took up to a year and were a massive effort in change management for clients. I helped PROS go public in 2007 and even got to go to the NYSE for the bell ringing. Part of my job was to travel to our biggest customers regularly to ensure everything was on track. I left PROS soon after I had my third child to be closer to home for those early years. From April 2005 to November 2007 (2 years 8 months) Chief Executive Officer @ Prodagio Software I was hired to lead Prodagio, a SaaS-based contract management and AP automation software company. I replaced the founder after the company was bought by private equity. We pursued a grow-and-sell strategy that resulted in a sale to Gimmal. From March 2014 to March 2016 (2 years 1 month) Houston, TexasProduct Marketing @ Compaq Computer Started in product marketing for desktop PCs right out of graduate school. Compaq was booming during this time and I was promoted quickly. When I left, I was managing 23 employees. From August 1994 to October 2000 (6 years 3 months)
Idera Software
Vice President Marketing
April 2012 to March 2014
Houston, Texas Area
BindView
Vice President Product Management
November 2000 to October 2004
Armor Cloud Security
Chief Marketing Officer
Datacert
Vice President Marketing and Product Management
November 2007 to April 2012
PROS
Vice President Professional Services
April 2005 to November 2007
Prodagio Software
Chief Executive Officer
March 2014 to March 2016
Houston, Texas
Compaq Computer
Product Marketing
August 1994 to October 2000
Idera is best known for SQL Server tools. I took a crash course in transactional marketing at Idera and brought in hundreds of leads a week for sales. My first year there, we doubled online product downloads while reducing costs by 10%. I left Idera as I had an opportunity to become a CEO! Idera is best known for SQL Server tools. I took a crash course in transactional marketing at Idera and brought in hundreds of leads a week for sales. My first year there, we doubled online product downloads while reducing costs by 10%. I left Idera as I had an opportunity to become a CEO!
What company does Diana Massaro work for?
Diana Massaro works for Idera Software
What is Diana Massaro's role at Idera Software?
Diana Massaro is Vice President Marketing
What industry does Diana Massaro work in?
Diana Massaro works in the Computer Software industry.
Who are Diana Massaro's colleagues?
Diana Massaro's colleagues are Shawn Reichner, Michael Woodward, Bryan Jarvis, Chris Stouff, Robert Jackson, Christopher Leisure, Jim Ganley, Adnan Ashraf, Timothy Lin, and Shawn Brandwein
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