Denise Lauro
Manager, Targeted Attendee Acquisition & Buyer Programs - BuildingsNY/IEX USA/Aluminum USA
Senior Accounts Manager at New Haven Biz
Fairfield, Connecticut
Section title
Denise Lauro's Email Addresses & Phone Numbers
Denise Lauro's Work Experience
Reed Exhibitions
Manager, Targeted Attendee Acquisition & Buyer Programs - BuildingsNY/IEX USA/Aluminum USA
January 2017 to July 2017
Norwalk, CT
General Motors
Regional Lead, Fleet & Commercial Sales
August 2018 to April 2020
Northeast Region
Hearst Connecticut Media Group
Digital & Programmatic Account Executive
January 2018 to August 2018
Norwalk, CT
Reed Exhibitions
Account Manager - Event Sales & Sponsorship, BuildingsNY Show & INTERPHEX Events
February 2013 to December 2016
Norwalk CT
A&E Television Networks
Account Representative, Affiliate Sales
February 1992 to June 1997
A&E Television Networks, 235 E. 45th St, NYC
New Haven Biz
Senior Accounts Manager
New Haven County, Connecticut, United States
Reed Exhibitions
Senior Sales Executive/Business Development, Central Sales Team
January 2007 to February 2013
Norwalk, CT
D&R Fairfield, LLC
Managing Partner/Co-Owner
February 2002 to January 2007
Fairfield, CT
Reed Exhibitions
Sales Executive, National Manufacturing Week Events
June 1997 to January 2002
Reed Exhibitions, Norwalk, CT
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Frequently Asked Questions about Denise Lauro
What company does Denise Lauro work for?
Denise Lauro works for Reed Exhibitions
What is Denise Lauro's role at Reed Exhibitions?
Denise Lauro is Manager, Targeted Attendee Acquisition & Buyer Programs - BuildingsNY/IEX USA/Aluminum USA
What is Denise Lauro's personal email address?
Denise Lauro's personal email address is de****[email protected]
What is Denise Lauro's business email address?
Denise Lauro's business email address is d****[email protected]
What is Denise Lauro's Phone Number?
Denise Lauro's phone (203) ***-*991
What industry does Denise Lauro work in?
Denise Lauro works in the Automotive industry.
About Denise Lauro
📖 Summary
Manager, Targeted Attendee Acquisition & Buyer Programs - BuildingsNY/IEX USA/Aluminum USA @ Reed Exhibitions From January 2017 to July 2017 (7 months) Norwalk, CTRegional Lead, Fleet & Commercial Sales @ General Motors Partner with Fleet & Commercial Sales Regional Director, Zone Manager, Area Sales Managers, Fleet Account Executives and Business Development Managers in managing internal sales systems. -Provided superior customer service to internal & external B2B fleet and commercial customers-Prospected and developed 1000's of qualified sales leads with average 10% conversion rate. -Conducted market Gap Analyses to target potential opportunities for market share.-Leveraged company CRM, TipNet/Polk, D&B, ZoomInfo to uncover target businesses within the region. -Created strategic sales "Total Cost of Ownership" presentations to close new business accounts. From August 2018 to April 2020 (1 year 9 months) Northeast RegionDigital & Programmatic Account Executive @ Hearst Connecticut Media Group • Prospected for and sold digital marketing solutions to SMBs in CT; Search engine optimization (SEO), social media marketing, email marketing, search engine marketing (SEM), behavioral, contextual and geographic targeting, and online advertising. • Maximized advertising sales potential through the development of quality face-to-face business relationships and promotion of new & existing advertising products. • Managed a book of business by nurturing existing relationships, building new ones and guiding the client to maximize ROI through Hearst Media's portfolio of digital and print products. From January 2018 to August 2018 (8 months) Norwalk, CTAccount Manager - Event Sales & Sponsorship, BuildingsNY Show & INTERPHEX Events @ Reed Exhibitions From February 2013 to December 2016 (3 years 11 months) Norwalk CTAccount Representative, Affiliate Sales @ A&E Television Networks -Extensive Outside Sales in Northeast Region to acquire new affiliates for launch of The History Channel.-Developed strong affiliate relationships with existing A&E network affiliates with over 85% retention. From February 1992 to June 1997 (5 years 5 months) A&E Television Networks, 235 E. 45th St, NYCSenior Accounts Manager @ New Haven Biz New Haven County, Connecticut, United StatesSenior Sales Executive/Business Development, Central Sales Team @ Reed Exhibitions -Pure "Sales Hunter" role acquiring only new companies to varied events.-Surpassed number of new companies year on year.-Industries served include: Pop Culture/Comics (NYComicCon/C2E2), Restaurant/Foodservice, Publishing/Digital Media, Casino Gaming, Security, Jewelry, Hardware/Homewares, Building/Property Management, Pharmaceutical/Medical Device, From January 2007 to February 2013 (6 years 2 months) Norwalk, CTManaging Partner/Co-Owner @ D&R Fairfield, LLC Real Estate Investment properties Owner/Manager. Advertised and showed property vacancies, screened tenants, managed financials. From February 2002 to January 2007 (5 years) Fairfield, CTSales Executive, National Manufacturing Week Events @ Reed Exhibitions -Successfully sold and renewed exhibit space and advertising for National Manufacturing Week event at McCormick Place, Chicago, IL.-Achieved 100% yearly sales goal all 5 years. -Over-achieved average of 20% of yearly sales goal 3 out of 5 years. From June 1997 to January 2002 (4 years 8 months) Reed Exhibitions, Norwalk, CT
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In a nutshell
Denise Lauro's Personality Type
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
Average Tenure
3 year(s), 6 month(s)
Denise Lauro's Willingness to Change Jobs
Unlikely
Likely
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