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Deborah Veitch

Customer Marketing Manager

Customer Marketing Manager at Northwood & Wepa (formerly Georgia Pacific)

Hale, Greater Manchester, United Kingdom

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Deborah Veitch's Email Addresses & Phone Numbers

Deborah Veitch's Work Experience

Northwood & Wepa ( formerly Georgia Pacific)

Customer Marketing Manager

May 2015 to Present

Bolton, United Kingdom

The Co-operative Group

Food Insight Business Partner and Shopper and Category Insight Lead

February 2012 to April 2015

Manchester, United Kingdom

The Co-operative Group

Senior Marketing Manager Consumer Research, Shopper and Category Insights

January 2006 to February 2012

Manchester, United Kingdom

Deborah Veitch's Education

University of Newcastle-upon-Tyne

BA Hons English Literature 2:1

1986 to 1989

Richmond College of Higher Education

A Levels: English Literature - A Politics - A Psychology - B

Deborah Veitch's Professional Skills Radar Chart

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57% Left Brained
43% Right Brained

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About Deborah Veitch's Current Company

Northwood & Wepa ( formerly Georgia Pacific)

Frequently Asked Questions about Deborah Veitch

What company does Deborah Veitch work for?

Deborah Veitch works for Northwood & Wepa ( formerly Georgia Pacific)

What is Deborah Veitch's role at Northwood & Wepa ( formerly Georgia Pacific)?

Deborah Veitch is Customer Marketing Manager

What is Deborah Veitch's personal email address?

Deborah Veitch's personal email address is de****[email protected]

What is Deborah Veitch's business email address?

Deborah Veitch's business email address is d****[email protected]

What is Deborah Veitch's Phone Number?

Deborah Veitch's phone +44 ** **** *324

What industry does Deborah Veitch work in?

Deborah Veitch works in the Retail industry.

Who are Deborah Veitch's colleagues?

Deborah Veitch's colleagues are Priya Korhale, Melina Galley, Louise Marland, Danielle Sarjant, Andrew Baird, Nick Cairns, Brendan Laing, Jonathan Christian, marion smyth, and Chris Wilson

About Deborah Veitch

📖 Summary

An accomplished, well-rounded commercial professional, with over 20 years’ experience in FMCG . Has led category management, consumer insight, market intelligence, key account sales and retail buying teams.Results-driven, with strong business acumen and a passion for viewing the world through the eyes of the consumer.Proven leadership ability and good at building effective cross-functional relationships based on collaboration and trust. Winner of the Research Magazine Award Best In-house Team at the MRS Research Awards 2011. Shortlisted Grocer Gold Award for Consumer Initiative 2011 and IGD Award for Consumer Understanding 2011 and 2007Customer Marketing Manager @ From May 2015 to Present (8 months) Bolton, United KingdomFood Insight Business Partner and Shopper and Category Insight Lead @ *Relationship manager and primary point of contact between the Food Business and the Central Insight team. * Responsible for attaining a deep understanding of the Food business’s strategic requirements and the subsequent design and delivery of a program of insight that maximizes the value added by Group Insight function, to inform the development and measurement of Food strategy. *Lead the Shopper and Category Insights function (eight managers) using Nielsen, IRI, Kantar etc to ensure the Food business has the best shopper and market insight possible, to inform decision-making. *Manage £1m Shopper and Category Insights budget and ensure the delivery of revenue stream through sale of data to supplier base. From February 2012 to April 2015 (3 years 3 months) Manchester, United KingdomSenior Marketing Manager Consumer Research, Shopper and Category Insights @ *Acted as the voice of the customer In Co-op Food. *Worked closely with the Head of Strategic Marketing to ensure delivery of a strong program of continuous and ad hoc consumer research and enhanced shopper and category reporting to inform the development and measurement of Food strategy. *Led team of six Consumer Research and Shopper and Category Insight managers. *Set up and managed the Shopper and Category Insight function within the Food business. * Established contracts and developed reporting and good working relationships with Kantar Worldpanel, AC Nielsen, IRI, Planalyics etc. *Developed and implemented process to measure and evaluate the Customer Trade Plan From January 2006 to February 2012 (6 years 2 months) Manchester, United KingdomSenior Buyer - Interim Contract @ Managed the Biscuits and Healthy Eating ranges and supporting promotional programs. Delivered two range reviews and successful e-render, that exceeded budgeted margins. From January 2005 to June 2005 (6 months) Manchester, United KingdomHead of Category Management - Biscuits Division @ *Led Category Management team of six managers, providing category management expertise to the Major Multiples and Impulse sectors. * Developed UK commercial strategy alongside Sales Director and ensured alignment with Group Corporate strategy. *Worked closely with sales and brand marketing teams to translate Brand plans into actionable account plans to ensure good distribution and strong in store impact that delivered company budget. *Responsible for Trade marketing budget, Trade PR and Market data contracts. From August 2001 to June 2003 (1 year 11 months) Liverpool, United KingdomBrand Manager- TUC and Cheddars @ *Integrated TUC and Chedddars into the Jacob's portfolio From February 2001 to August 2001 (7 months) Liverpool, United KingdomBusiness Development Manager @ Managed and developed a team of National Account Managers and Account Executives *1999-2001 Tesco and M&S ( t/o £32m net) *1999 Asda Walmart,Morrisons and Discounters (t/o £34m net) *1998-1999 Safeway and Somerfield (t/o £30m net) From April 1997 to February 2001 (3 years 11 months) Liverpool, United KingdomTrade Marketing Manager @ * Established Trade marketing department and developed and managed tailored Trade Marketing plans for all Multiple retailers working closely with Brand marketing and Sales teams. *Managed Market data contracts. From June 1996 to April 1997 (11 months) Liverpool, United KingdomSenior Buyer @ *Grocery Impulse and Grocery Edibles From February 1992 to June 1996 (4 years 5 months) Manchester, United KingdomBuyer @ *Grocery Impulse and Grocery Edibles From April 1990 to February 1992 (1 year 11 months) Manchester, United KingdomGraduate Management Trainee @ From September 1989 to April 1990 (8 months) Manchester, United KingdomBA Hons English Literature 2:1 @ University of Newcastle-upon-Tyne From 1986 to 1989 A Levels: English Literature - A, Politics - A, Psychology - B @ Richmond College of Higher Education Deborah Veitch is skilled in: Customer Insight, Retail, Marketing, Forecasting, Merchandising, Team Leadership, Strategy, Management, Market Intelligence, Market research, Marketing Research

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In a nutshell

Deborah Veitch's Personality Type

Extraversion (E), Intuition (N), Thinking (T), Judging (J)

Average Tenure

2 year(s), 3 month(s)

Deborah Veitch's Willingness to Change Jobs



Open to opportunity?

There's 87% chance that Deborah Veitch is seeking for new opportunities

Deborah Veitch's Achievements

Winner of MRS Best In House Research Team of the year 2011

Issued by Market Research Society · 2011

Finalist Grocer Gold Comsumer Initiative of the Year award 2011

Issued by The Grocer · 2011

Finalist IGD Consumer Understanding award 2011

Issued by IGD · 2011

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