Image of Deborah Liu

Deborah Liu

Board Member

Facebook Vice President, Marketplace

Palo Alto, California

Section title

Deborah Liu's Email Addresses & Phone Numbers

Deborah Liu's Work Experience

Intuit

Board Member

Mountain View, CA

Facebook

Vice President, Marketplace

Menlo Park, CA

Facebook

Vice President - Platform & Marketplace

October 2014 to September 2017

Menlo Park, CA

Deborah Liu's Education

Stanford University Graduate School of Business

MBA

Duke University

B.S.E, Civil and Environmental Engineering

Deborah Liu's Professional Skills Radar Chart

Based on our findings, Deborah Liu is ...

Harmony minded
Engaging
Dependable

What's on Deborah Liu's mind?

Based on our findings, Deborah Liu is ...

52% Left Brained
48% Right Brained

Deborah Liu's Estimated Salary Range

About Deborah Liu's Current Company

Intuit

Frequently Asked Questions about Deborah Liu

What company does Deborah Liu work for?

Deborah Liu works for Intuit


What is Deborah Liu's role at Intuit?

Deborah Liu is Board Member


What is Deborah Liu's personal email address?

Deborah Liu's personal email address is de****[email protected]


What is Deborah Liu's business email address?

Deborah Liu's business email addresses are not available


What is Deborah Liu's Phone Number?

Deborah Liu's phone (213) ***-*594


What industry does Deborah Liu work in?

Deborah Liu works in the Internet industry.


Who are Deborah Liu's colleagues?

Deborah Liu's colleagues are Victoria Kossayian, Heather Prime, Grace Sun, Baozhen Chen, Ursela Knezevic, Keith Payne, Alan Packer, Stacy French, Jinal Shah, and Vijay Shivarudraiah


About Deborah Liu

đź“– Summary

Board Member @ Intuit Mountain View, CAVice President, Marketplace @ Facebook • Manage Facebook Marketplace Product Group including Product Management, Engineering and Technical Program Management • Lead Facebook's Marketplace, shipped in 70+ countries worldwide, used by 800M people every month • Manage Payments and Commerce strategy and product across Facebook's family of apps including FB App, Instagram, Messenger, and WhatsApp • Created strategy and launched Facebook Marketplace and Facebook Pay Menlo Park, CAVice President - Platform & Marketplace @ Facebook • Lead Facebook Platform & Marketplace Product Group including Product Management, Engineering, and Technical Program Management • Platform includes four areas: - Build - Facebook Login, Platform Sharing, Analytics for Apps, Social Plugins, Developer Experience, and Mobile SDK - Games - Canvas Games, Instant Games, Gameroom - App Ads - Mobile App Install Ads, Event Ads, and Audience Network - Payments - Ads Payments, Games Payments, P2P • Marketplace - C2C commerce on Facebook From October 2014 to September 2017 (3 years) Menlo Park, CADirector Product Management - Platform Monetization @ Facebook • Built and led Platform Monetization team managing Facebook Payments, Commerce, Games, Mobile App Installs, and Audience Network• Developed strategy, championed, and launched Mobile App Install ads product• Grew App Ads product significantly over the past year to become a significant player in industry • Manage Payments at Facebook including the transition from Facebook Credits to new infrastructure, own Ads and Games Payments • Developed latest payments strategic thinking including developing next generation product From March 2012 to October 2014 (2 years 8 months) Menlo Park, CAProduct Management - Commerce & Payments @ Facebook • Worked closely with top game companies to launch Facebook Credits and rollout to all games on Facebook platform• Managed key payments partner onboarding including in offers and mobile • Designed and owned front end payment flow - led end-to-end redesign of payments user experience• Led development of social commerce strategy From January 2011 to March 2012 (1 year 3 months) Palo Alto, CAProduct Marketing - Games and Credits @ Facebook • Led Product Marketing team for Games Platform and Facebook Credits• Developed strategy for Facebook Credits and built go-to-market plan • Ramped head developers on Credits including Zynga, Playdom, and Playfish • Launched Facebook Credits Gift Cards in physical retail stores From July 2009 to January 2011 (1 year 7 months) Co-founder and Partner @ Maya Road • Co-founded and managed product design for innovative scrapbooking and altered arts product company• Designed and sourced our 600 products sold in over 800 stores worldwide• Managed supply chain from product inception to development to delivery From March 2003 to January 2015 (11 years 11 months) Director, End to End Buyer Experience Product Management @ eBay • Manage End to End Buyer Experience team including all key eBay site buyer flows (i.e. Home Page, View Item, Bidding, Checkout, Email Platform, Coupons, Rewards) with 18 Product Managers• Develop and maintain E2E Buyer 3 year business and product strategy and 1 year roadmap• Work closely with International counterparts to build out global solutions• Deliver key site enhancements to meet buyer needs and business goals From March 2008 to July 2009 (1 year 5 months) Director, Corporate Strategy / Social Commerce / Charity @ PayPal • Developed PayPal Distributed Payment Services and Social Networking strategy• Managed investment and roadmap for development of features for Social Networks and blogs• Managed Charity vertical • Negotiated relationship with MySpace to power 2008 Presidential race donations From February 2007 to March 2008 (1 year 2 months) Director, Product Marketing Management and Product Management @ PayPal Director, Marketplaces Product Marketing ManagementMarketplaces vertical delivers ~70% of PayPal revenues• Planned and directed verticalization of cross-functional teams to create new Marketplaces team• Led integration of Marketplaces PM and BU teams to form the new Product Marketing Management group• Managed new joint team to deliver 2006 eBay-PayPal joint roadmapDirector, Marketplaces Product Management• Managed team of 10 PMs developing and maintaining joint features for eBay-PayPal • Partnered with Business Unit to develop strategy for eBay-PayPal team• Co-developed eBay-PayPal product development life cycle recommendation Senior Product Manager, Marketplaces• Led seller sub-team, including development of product strategy and user segmentation• Managed development of over a dozen PayPal products including flows accounting for nearly 50% of PayPal revenues• Led cross-functional team to complete post-acquisition backend integration of eBay-PayPal From June 2002 to February 2007 (4 years 9 months) Category Management Intern @ eBay • Analyzed musical instrument and adventure sports markets and developed proposal for category expansions• Modeled API to value eBay’s auction engine for category management partnership negotiations From October 2000 to March 2001 (6 months) Associate @ Boston Consulting Group Soyfoods Entry Strategy for Consumer Goods Client• Authored study of soyfoods space and developed acquisition priorities, fallback scenarios, and valuations• Examined client leverage points and performed gap analysis for new subsidiaryInternational Investment Strategy for Major Energy Client • Modeled client’s APAC investment portfolio and economics of Asian electricity generation market• Managed strategy for investing in eight target Asian countries Post-merger Integration for International Utilities Client • Led study of consumer goods expansion opportunities into European markets • Analyzed impact of competitors on current strategyFCC Position Paper for Telecommunications Client • Designed model to study proposed access fees on capital investmentsFive-year Growth Strategy for Metro Atlanta YMCA• Coached eight client teams evaluating YMCA program areas• Modeled Atlanta market for child care, fitness, and camping programs From August 1998 to May 2000 (1 year 10 months)


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In a nutshell

Deborah Liu's Personality Type

Extraversion (E), Sensing (S), Feeling (F), Judging (J)

Average Tenure

3 year(s), 0 month(s)

Deborah Liu's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 74% chance that Deborah Liu is seeking for new opportunities

Deborah Liu's Social Media Links

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