Marketing Director @ Managed an newly developed Inside Sales Group that produced 241% ROI in the first 3 Quarters of 2015.
Designed and managed a team that further developed the CRM and quoting system to work as a sales tool for our Dealers and Manufacturers Reps.
Managed a team developing website upgrades including, Multilingual Integration and Dealer Site Integration.
Currently guiding a team that is implementing SRP's Marketing Automation System. From January 2015 to Present (1 year) Marketing Communications Manager @ Re-branded and consolidated 14 brands into 2.
Developed 2 go to market strategies based upon 2 separate sales networks.
Designed and executed 4 focused product sales to drive top line revenue within key marketplaces.
Planned and executed 2 separate sales meetings.
Managed a team to redesign and release 6 mobile friendly websites with an expedited release date in 5 months.
Designed and managed a team that implemented a CRM and quoting system within Netsuite ERP that tracked leads to sales orders. The goal of the CRM is to track ROI on campaigns and marketplace sales, and provide sales forecasting. From July 2013 to December 2014 (1 year 6 months) Marketing Coordinator @ Developed and Managed Marketing Budget for 14 brands
Developed and Managed Corporate Marketing Campaigns into 8 strategic markets. One campaign
generated 14% return of qualified leads.
Managed creation of all Printed Marketing Materials
Setup and Managed Product Shoots
Hired and Managed 4 employees
Managed Web Development Overhaul involving 14 new lead generation and 1 e-commerce site.
Salesforce.com CRM - Developed, Designed, and Administered for a team of 53 members From December 2011 to July 2013 (1 year 8 months) Web Development Manager @ Developed and Managed Search Engine Optimization and Pay Per Click Marketing Campaigns for 14 brands
Example 1: Skyspan within first 4 months increase unique visitors from 50 to 3000 per month,
Example 2: Playland within first 8 months increase unique visitors from 500 to 5500 per month.
Implemented and Managed a 6 terabyte Data Asset Management Server handling all types of media
Appointed to SII Improvement Board - Yearly Meeting to select 10 initiatives that would make a large
impact on business
IT Infrastructure - researched, recommended and managed implementation
- IP Phone System
- Server Technology
- Server Storage
- ISP From June 2010 to December 2011 (1 year 7 months) Webmaster and Marketing Manager @ Design and Develop Enterprise Web Portal - handles 12 Berry College Student businesses
Develop Marketing Guidelines and Style Guides
Initiate Marketing Strategy
Co-organized & managed two Farmers Markets - 32 vendors, 1400+ attendees for each.
Researched & made recommendations for POS system From March 2009 to May 2010 (1 year 3 months) Website Designer and Manager @ Design Content Layout
Design Graphics for use on Webpage
Design Navigation
Berry College's "Cabin Log" From June 2008 to May 2010 (2 years) Graphic Designer @ Design and Create Graphics supporting 8 sections' spreads (supporting 16 editors)
Develops unique layouts for section editors
Edited ~300 photos for entire yearbook From August 2008 to May 2009 (10 months) Assistant Photo Editor @ Edited photos for entire yearbook
Took photos of events (Semi-Formal, Basketball, Soccer,
Designed layouts of pages From August 2007 to May 2008 (10 months) Marketing Internship @ Edited and Updated Firms Website
Analyzed client surveys to better our product offerings
Researched and launched use of Html E-mails From June 2007 to January 2008 (8 months)
BA, in Visual Communications; Minor: Business @ Berry College From 2006 to 2010 David Reeves is skilled in: Graphic Design, Web Design, SEO, Social Media, Photography, Marketing, Marketing Strategy, Photoshop, Web Development, Event Planning, Dreamweaver, Facebook, Graphics, Microsoft Office, Marketing Communications
Websites:
http://superiorrecreationalproducts.com/