Media Planner @ From October 2015 to Present (3 months) Assistant Media Planner @ - Develop and prepare strategic OOH media plans to reach target audience and meet client's objectives
- Oversee execution of OOH media campaigns through planning, production and post-performance reporting
- Manage relationships with third-party vendors and agencies to ensure that creative deadlines are
Media Planner @ From October 2015 to Present (3 months) Assistant Media Planner @ - Develop and prepare strategic OOH media plans to reach target audience and meet client's objectives
- Oversee execution of OOH media campaigns through planning, production and post-performance reporting
- Manage relationships with third-party vendors and agencies to ensure that creative deadlines are met and campaigns are posted on time
- Evaluate OOH media opportunities with various partners to provide innovative and new media opportunities for clients in the Telecom, Automotive, OTC, QSR and Non-Profit categories
- Analyze demographic data to determine the best way to reach the target consumer with the most relevant and impactful media tactics
- Provide POVs for various networks and media formats to determine how they would best fit into a specific client's media mix From January 2014 to Present (2 years) Marketing / Sales Intern @ - Assist in the sales and marketing of Vitamin Water, Vitamin Water Zero, and Smartwater beverages
- Facilitate promotional events to showcase and sample products for new consumers
- Maintain and record the status of Vitamin Water displays and the use of point of sale advertising in numerous accounts throughout Long Island
- Work with store managers to feature new product in accounts and determine how that product will be merchandised From June 2012 to December 2013 (1 year 7 months) Office Assistant @ - Key contact for sixty applicants competing for an affiliate professor opening. Initiated and maintained files on applicants in order to determine who would advance to the interview process (Fall '11)
- Organize appointments, messages, and inter-departmental correspondence on a daily basis
- First office assistant to open up; also return in the evening to reorganize and close down the office
- Provide faculty with constant attention and dependability to help ease their workloads and assist with tasks; Communicate directly with clients to analyze and distribute customer leads on a daily basis via mass e-mail
- Maintain and update data for a website that specializes in managing accessory sales for specific dealerships and their products From October 2008 to July 2012 (3 years 10 months)
Bachelor of Arts (B.A.), Communication; Advertising/Public Relations @ Loyola University Maryland From 2008 to 2012 Studied a semester in Copenhagen, Denmark @ Danish Institute for Study AbroadKellenberg Memorial High School From 2004 to 2008
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