Strategy professional with sales, corporate strategy, marketing & execution experience in consumer, SMB & enterprise space. MBA from Kellogg (2009) and BA in International Economics from UCLA (2002).
Product Marketing Manager III, SMB Customer Marketing @ - Strategy & executive communications
- New program development
- Marketing campaign optimization From December 2013 to Present (2 years 1 month) Product Marketing Manager II, Customer Marketing Strategy @ - Strategy & planning
- Campaign optimization
- Executive communications From August 2012 to November 2013 (1 year 4 months) Manager - Strategy - Communications & High Tech @ - Currently working with $XB networking solutions provider to re-design global sales compensation strategy
- Shaped two internal $10M+ rev/year business development efforts – utilized financials to evaluate opportunity, worked with experts to align to firm priorities and support investment, execution
- Spearheaded project to double SMB marketing campaign success rates at ailing number three US wireless provider – cross-functional solution incorporated analytics, design, operations, and channel enablement and impacted 10M accounts
- Led merger integration of two enterprise software companies ($600M rev/year) – included C-level direction-setting, functional decision making (e.g., Products, Sales & Marketing), and managing 5 internal / 50+ client resources From September 2010 to August 2012 (2 years) San Francisco Bay AreaConsultant - Strategy - Communications & High Tech @ - Managed products pipeline for top wireline SVP at number two US telecommunications provider – advised on digital “Connected Home” solution strategy, partnerships, and timeline
- Overhauled internal sales reporting for Accenture’s North America Management Consulting Lead From September 2009 to August 2010 (1 year) Masters in Business Administration, 2009 @ - Majors in Management & Strategy, International Business, and Marketing
- Placed first in Cisco MBA Case Competition, participant in Google Online Marketing Challenge
- Appointed Women’s Business Association Director, Lead for Prospective Students / Hosts Program
- Directed performances of the 30th annual "Special K" production From September 2007 to June 2009 (1 year 10 months) Greater Chicago AreaProgram Manager Intern - eCommerce @ - Performed e-commerce competitive analysis, including targeting, feature prioritization, and value proposition; presented strategy to Online Services Vice Presidents & Directors
- Recommendations drove Bing Shopping’s Google/Amazon/eBay/Walmart.com – compete strategy From June 2008 to August 2008 (3 months) Greater Seattle AreaConsultant - Systems Integration - Communications & High Tech @ - Large telecommunications company: Launched new enterprise billing product, led Southern California sales team
- Large telecommunications company: Led launch team during first stage of client's "bet-the-company" technology
- Two large telecommunications companies: Directed design of merger activities during purchase/merger From August 2005 to July 2007 (2 years) Analyst - Systems Integration - Communications & High Tech @ From August 2003 to August 2005 (2 years 1 month) International Trade Associate - Technology @ - Represented the US Government during trade shows
- Identified and worked with French companies that would be good business partners for American companies From June 2002 to July 2003 (1 year 2 months) Paris Area, FranceInternational Trade Assistant @ - Assisted with identifying opportunities for French companies to do business in the USA From June 2000 to December 2002 (2 years 7 months) Greater Los Angeles Area
MBA, International Business, Entrepreneurship & Innovation, Management & Strategy @ Northwestern University - Kellogg School of Management From 2007 to 2009 Bachelor of Arts, International Economics, French @ University of California, Los Angeles From 1998 to 2002 Candice Wilmuth is skilled in: Management Consulting, Cross-functional Team Leadership, Acquisition Integration, International Business, Telecommunications, Business Strategy, Analytics, Segmentation, Strategy Development, Competitive Analysis, Product Management, Product Marketing, Marketing Strategy, Product Development, Strategic Planning