Director of Product Management offering a unique blend of business and technical savvy, a big-picture vision and the drive to make that vision a reality. Experienced at building successful products and increasing the profitability of existing solutions.

VP Product Management @ Named by Fast Company as the 6th most innovative mobile company in the world From October 2011 to Present (4 years 2 months) Toronto, Canada AreaInstructor @ The Essential of Product Management workshop includes how to use the MVP (Minimum Viable Product) philosophy to test and validate your ideas and how to identify the right metrics and KPIs to guide your product to continued success. From October 2013 to Present (2 years 2 months) London, United KingdomSenior Mobile Analyst @ Responsible for P&L of mobility program portfolio. This included delivering on market requirements for; Mobile Device Tracker and Mobile Solutions. Provided strategic guidance to OEM, Operator, ICT vendors and the greater mobile ecosystem. This included quarterly presentations, reports and thought leadership commentary. Keynote or panel speaker: IBM Mobility Shift, IDC Directions, nextMedia, MobiBiz Leadership Forum etc. Delivered market opportunity, sizing & forecasting reports on mobility for both consumer and enterprise markets. This included analysis of technology trends, quarterly results and competitive strategies Media Quotes & Appearances: CBC Lang & O'Leary Exchange, CBC National, BNN, Globe & Mail, Financial Post, Vancouver Sun, Ottawa Citizen, Montreal Gazette, IT World etc. From August 2010 to September 2011 (1 year 2 months) Toronto, Canada AreaDirector @ We launch successful custom mobile apps for marketers seeking to extend brand & messaging. AppManifesto is a mobile app consulting firm offering strategy, development and go-to market services. From October 2009 to August 2011 (1 year 11 months) Senior Director Products @ Responsible for P&L of overall mobile product portfolio. This includes market strategy and operations required to successfully grow $15 USD business. Delivered business case to CEO and senior team to determine budget and investment levels. This included opportunity assessment, market strategy and planning. Provided leadership to the organization including strategy and operational guidance to sales, marketing and product development. Translated market requirements delivering product roadmap, requirements and resource planning Delivered on revenue, growth and pipeline opportunities leading to successful acquisition by Nuance Communications From June 2008 to October 2009 (1 year 5 months) London, United KingdomDirector Product Management & Operations @ Responsible for transforming a disruptive technology into early adopter market success. This included management of multiple teams and P&L for product portfolios. From July 2006 to May 2008 (1 year 11 months) Senior Product Manager @ Responsible for a turn-around strategy and execution. This included management of Zi Decuma AB Sweden division and product portfolio. From November 2004 to June 2006 (1 year 8 months) Product Specialist @ From 1996 to 1997 (1 year)

Bachelor of Business Administration, Marketing and Information Technology @ Simon Fraser University From 1996 to 2000 Practical Product Management Certification @ Pragmatic Marketing From 2012 to 2012 Brandon Mensinga is skilled in: Product Management, Mobile Applications, Mobile Devices, Mobile Technology, Go-to-market Strategy, Telecommunications, Wireless, Leadership, Business Strategy, Product Development, Business Development, Marketing Strategy, Management, Marketing, Team Management