Founder, Fabricator, Devloper, Technician/Mechanic & Machinist @ ENGINEuity Race Development
Automotive Service Technician @ Anderson Honda
Automotive Service Technician @ Autowest Acura
Associate of Arts (AA) @
Evergreen Valley College
Greetings, I am a designer offering design services in the areas of industrial design, UI design, graphic design and digital photography. Over the last 10+ years I have been fortunate enough to acquire an extensive multi-disciplined education and have gained experience in areas such as industrial design, UI design, graphic design, web design, fine art, mechanical/computer engineering,
Greetings, I am a designer offering design services in the areas of industrial design, UI design, graphic design and digital photography. Over the last 10+ years I have been fortunate enough to acquire an extensive multi-disciplined education and have gained experience in areas such as industrial design, UI design, graphic design, web design, fine art, mechanical/computer engineering, chemistry, automotive technology and electronics. This unique education has given me a large collection of applicable knowledge and skills which have contributed to an extremely valuable edge in my profession and practices.
I have also benefited from a rich and diverse employment history which has also added to and honed my skillsets; and has enabled me to fulfill many separate roles simultaneously. My passion for clean and purposeful design always keeps me striving to push the limits of the ordinary and go the extra mile. I eagerly look forward to contributing my skill sets, along with my unique background to every client/organization for which I provide my services.
Industrial Designer & UX Design @ Designing and helping to direct products and innovation for multiple platforms and projects, including Car Multimedia, power tools, AI, robotics, and more. From February 2014 to Present (1 year 11 months) Design & Development @ ROLE: In-house, freelance, and contract industrial design/product design and development; UI design, graphic design, and digital photography services.
SKILLS: Industrial/product design services: brainstorming, ideation, design research & analysis, design sketching, concept design & development, 3D/CAD modeling, traditional rendering (pencil/color pencil/marker/pastel/paint), digital rendering (digital tablet/Wacom/Adobe/Sketchbook Pro/Corel Paint/Keyshot/Hypershot/Maxwell Render), mock-up generation, prototyping, model making.
Other: Graphic design, UI design, web design, icon design, graphical asset design, interior design, digital photography, fine art and illustration, digital art, computer technical support/troubleshooting/custom builds. From July 2011 to Present (4 years 6 months) Industrial designer @ ROLE: Provide industrial/product design services... Help to brainstorm, ideate, and explore new concepts, services, and product solutions.
DUTIES: Brainstorming & sketching, 3D/CAD modeling, understanding research, mockup creation, and prototyping. From December 2012 to January 2013 (2 months) San Francisco Bay AreaIndustrial designer @ ROLE: Contract industrial/product design services; currently still under open contract.
DUTIES: 3D/CAD modeling, 3D rendering, mockup creation, graphic work, digital rendering, and other industrial design work. From September 2011 to December 2011 (4 months) Creative Lead & Designer @ ROLE: Hired under contract to fulfill the role of a creative design director, and a designer. Managed all creative design aspects and development for software and "Apps" developed for Motorola and the Android Market.
DUTIES: Created and developed all design and graphical elements for mobile/desktop application software and user interfaces. Also created all marketing and web graphics, brand identity, software design, sketching, 3D modeling and rendering, as well as tutorial video creation/editing. From February 2011 to October 2011 (9 months) Industrial designer for New Product Development @ ROLE: Design and develop new products and services for Type 2 Diabetics.
DUTIES PERFORMED: Brain-storming/ideation, rapid post-it sketching, detailed sketching, research analysis, potential market analysis, concept generation, storyboarding, persona development, presentations, UI design, 3D modeling and rendering, process documentation, mind-mapping, flow diagrams From May 2007 to September 2007 (5 months) Automotive Service Technician @ Honda dealership automobile service, diagnostics, installation and up-sale. From May 2006 to May 2007 (1 year 1 month) Founder, Fabricator, Devloper, Technician/Mechanic & Machinist @ Engine building and race development for import drag racing applications; specializing in Honda/Acura vehicles, and most Japanese imports. From January 2000 to November 2006 (6 years 11 months) Automotive Service Technician @ Acura dealership automobile service, diagnostics, installation and up-sale. From April 2003 to March 2006 (3 years)
Bachelor of Science (BS), Industrial and Product Design @ San Jose State University From 2006 to 2010 Associate of Arts (AA), General Education @ Evergreen Valley College From 1997 to 2005 Atul Lall is skilled in: Product Design, Adobe Creative Suite, Sketching, Sketchbook Pro, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Corel Paint, HTML, CAD (Rhino 4), ASE Certified Automotive Technician, Machining (Automotive/Race Fabrication/Product Design), Model making (product design), Digital Photography, Digital Art
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