Director Platform Partnerships at Experian
Denver, Colorado
CSR @ MTV Networks Overseeing the development and launch of new client campaigns on MTV Networks digital sites. Managing and maintaining solid client relations during current digital sponsorships. Assisting Sales Service Executives in developing new client proposals and building opportunities with perspective clients. From June 2011 to August 2012 (1 year 3 months) Chicago, ILAssociate Planner @...
CSR @ MTV Networks Overseeing the development and launch of new client campaigns on MTV Networks digital sites. Managing and maintaining solid client relations during current digital sponsorships. Assisting Sales Service Executives in developing new client proposals and building opportunities with perspective clients. From June 2011 to August 2012 (1 year 3 months) Chicago, ILAssociate Planner @ Mindshare Planed and managed global and local multi-media marketing initiatives for Zurich Insurance. Successfully developed and launched a multi-media marketing campaign for Takeda Pharmaceuticals. Achieved frequent and profitable media coverage for both accounts while maintaining positive relations with all clients From August 2010 to May 2011 (10 months) ChicagoSr Client Partner Lead - Automotive @ Oracle | Datalogix From June 2017 to June 2018 (1 year 1 month) Sales Planner @ Hulu Working with my sales team to acquire sales leads throughout the Midwest.Developing and executing creative multiplatform campaigns for local and national clients. Building presentations and presenting opportunities to current and potential advertisers. From September 2012 to June 2013 (10 months) Greater Chicago AreaDirector Platform Partnerships @ Experian Denver, ColoradoData Account Executive @ Twitter ● Develop a diverse book of business for companies looking to utilize Twitter data to enhance business models and analytics● Meeting and exceeding quota and deliverables quarterly to continue growing Twitter's Data business● Building complex sales strategies and solutions using a multitude of Twitter Data Products ● Work with internal Twitter resources and external third party partners to coordinate support for customer deliverables From November 2014 to June 2016 (1 year 8 months) Boulder, COAccount Executive @ Pinger • Strategically prospecting and winning new business while maintaining and up-selling current clients.• Creating and presenting vertical-specific sales opportunities and solutions to clients across the US.• Successfully manage and regulate a national book of business with multiple media agencies.• Worked with multiple retail clients to effectively plan, execute and oversee successful mobile campaigns on Pinger• Created and built highly targeted and effective social ad platforms throughout the Pinger apps for media clients• Helped Pinger become a respected leader in mobile, native and social ad executions for national consumer and retail brands From June 2014 to November 2014 (6 months) Sales Planner @ Pinger • Accountable for the planning and implementation of client’s mobile campaigns.• Main liaison between ad operations and agency during preparation, execution and review of campaign.• Responsible for the overall satisfaction and business development between clients and Pinger. From October 2013 to June 2014 (9 months) Social Media/ Marketing Intern @ Local Dirt LocalDirt.com is the only website that enables businesses of all sizes to buy, sell, feature and find local food productsIn charge of creating a marketing plan and leveraging such tactics as social media capabilities to increase business success and build traffic on Local Dirt’s siteBy using Adobe Fireworks, I am in charge of press releases, newsletters and other media outlets that help raise awareness of Local Dirt and enhance their customer base In charge of Twitter, Facebook and other social network accounts where I use the internet and Search Engine Optimization tactics effectively to increase knowledge of Local Dirt nation-wide. From May 2010 to September 2010 (5 months) Peer Advisor @ University of Wisconsin-Madison In charge of promoting and educating other students about the study abroad programs offered through the University of Wisconsin. Responsible for advertisement and promotions for the University of Wisconsin Study Abroad Video Contest on YouTube. Used social media and networking to help organize and promote the Wisconsin Study Abroad Fair which on average attracts more than 500 students annually From August 2009 to May 2010 (10 months) Event Organizor @ Bridge Program Assist new exchange students with their transition to American culture by sponsoring events and dinners with both exchange students and other Americans.Provide coaching for an exchange student: meet weekly to give them social, emotional and educational direction and support as they adjust to living in the U.S. From August 2009 to April 2010 (9 months) Intern @ Jun He Law Offices Edited and re-wrote all English marketing materials to allow the company to become a more globally connected company. Redesigned the corporate website to provide a contemporary online presence. The new site is more welcoming and responsive to new customers and other targeted users. The navigation is more intuitive and the copy has been updated to provide users easier access to the information they are seeking. Organized and ran a Power Point presentation on “Business English” for all 80 secretaries in the firm to help strengthen their international communication From May 2009 to August 2009 (4 months) Private Tutor for the Fang Family @ Fang Family Taught 5 year-old Fang Yue English at her home 8 hours a week.Lived with the Fang Family and expanded my understanding of Chinese culture. From January 2009 to August 2009 (8 months) Intern @ Kunlun Law Internship Researched information on companies interested in Foreign Direct Investment with ChinaTranslated documents from Chinese to EnglishCampus Leadership and Involvement From February 2009 to May 2009 (4 months) Strategic Partner Manager @ Experian By unlocking the power of data, we aim to create a better tomorrow for everyone.We turn data into information to help people and businesses make use of it and so they canseize opportunities. We shape ideas and develop world-changing products:• We help thousands of businesses use the power of data and technology to source newcustomers, reduce risk, prevent fraud and make decisions more quickly and precisely.• We help millions of people to learn about credit, access loans which are right for themand in so doing realize their ambitions.• We constantly seek new ways to help people identify risks and tackle threats to data.• We help hundreds of thousands of people to protect their identity.Used responsibly, data can transform businesses, help communities to prosper and people tothrive. This is the role we play. Every day, the world creates vast quantities of data. We helppeople and organizations to derive meaning from data to drive better outcomes for theirbusinesses or in the way they live. We collect, aggregate and analyze substantial amounts ofdata, and develop sophisticated software platforms to aid analysis and decision-making basedon data. We also provide capabilities for the detection and prevention of fraud.We see significant potential to grow further by investing in our people, data and the science ofinterpreting data, aided by recent advances in technology such as artificial intelligence andmachine learning. By putting our clients first and investing in new tools and technologies we aimto build on our strong financial record and create further opportunities for all our stakeholders. Greater Denver AreaPartner Manager @ Oracle | Datalogix Working as the industry expert in the FinServ and Auto vertical to help develop a strategy across all our partnerships with both consumer and tech platforms such as Google, Facebook, Twitter, and Amazon. I help consult our platform partners on the best way to utilize Oracle Data Cloud products for audience targeting, context and measurement. With Oracle Data Cloud's premier data partnerships with companies like Experian, Transunion, IHS/Polk, and Edmunds helping our platform partners understand the best campaign strategies for their partners is key in their success and ours. Greater Denver Area
MTV Networks
CSR
June 2011 to August 2012
Chicago, IL
Mindshare
Associate Planner
August 2010 to May 2011
Chicago
Oracle | Datalogix
Sr Client Partner Lead - Automotive
June 2017 to June 2018
Hulu
Sales Planner
September 2012 to June 2013
Greater Chicago Area
Experian
Director Platform Partnerships
Denver, Colorado
Data Account Executive
November 2014 to June 2016
Boulder, CO
Pinger
Account Executive
June 2014 to November 2014
Pinger
Sales Planner
October 2013 to June 2014
Local Dirt
Social Media/ Marketing Intern
May 2010 to September 2010
University of Wisconsin-Madison
Peer Advisor
August 2009 to May 2010
Bridge Program
Event Organizor
August 2009 to April 2010
Jun He Law Offices
Intern
May 2009 to August 2009
Fang Family
Private Tutor for the Fang Family
January 2009 to August 2009
Kunlun Law Internship
Intern
February 2009 to May 2009
Experian
Strategic Partner Manager
Greater Denver Area
Oracle | Datalogix
Partner Manager
Greater Denver Area
Overseeing the development and launch of new client campaigns on MTV Networks digital sites. Managing and maintaining solid client relations during current digital sponsorships. Assisting Sales Service Executives in developing new client proposals and building opportunities with perspective clients. Overseeing the development and launch of new client campaigns on MTV Networks digital sites. Managing and maintaining solid client relations during current digital sponsorships. Assisting Sales Service Executives in developing new client proposals and building opportunities with perspective clients.
What company does Ali Mack work for?
Ali Mack works for MTV Networks
What is Ali Mack's role at MTV Networks?
Ali Mack is CSR
What industry does Ali Mack work in?
Ali Mack works in the Information Services industry.
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