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Alexandra Frappaz

Digital Marketing Specialist @ Nestlé Purina Petcare

Alexandra Frappaz Contact Details

Région de Genève, Suisse
Digital Marketing Specialist @ Nestlé Purina Petcare
European Digital Content Manager @ Nestlé Purina EMENA
Regional CRM Manager @ Ensogo
@ ESIC: Business & Marketing School

CRM and Merchandising Manager @ - Identification and setting up of the CRM LifeCycle strategy in the Email Channel. - Development, planning, and coordination of marketing initiatives of all our platforms across the world (SEA, AU, NZ, UK, US, CA..) and creation of weekly campaigns. - Development of a customer journey model to ensure retention and conversion. 

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